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Trust and posted topic characteristics on governments social media communication success: An empirical study

One of the most critical developments in the landscape of information and communication technology in the public sector is social media applications as a tool for disseminating information and increasing the performance in delivering services. We are confident that trust and posted topics can provid...

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Main Authors: Diana Dominic, Imelda Albert Gisip, Siti Zaleha Sahak, Nelson Lajuni
Format: Article
Language:English
English
Published: National Institute for Research and Development in Informatics - ICI Bucharest 2021
Subjects:
JQ Political institutions and public administration (Asia, Africa, Australia, Pacific Area, etc.)
T Technology (General)
Online Access:https://eprints.ums.edu.my/id/eprint/30131/1/Trust%20and%20posted%20topic%20characteristics%20on%20governments%20social%20media%20communication%20success%2C%20an%20empirical%20study-Abstract.pdf
https://eprints.ums.edu.my/id/eprint/30131/2/Trust%20and%20posted%20topic%20characteristics%20on%20governments%20social%20media%20communication%20success%2C%20An%20empirical%20study.pdf
https://eprints.ums.edu.my/id/eprint/30131/
https://rria.ici.ro/wp-content/uploads/2021/03/art._Dominic_Gisip_Sahak_Lajuni.pdf
https://doi.org/10.33436/v31i1y202102
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spelling my.ums.eprints.301312021-07-28T07:18:31Z https://eprints.ums.edu.my/id/eprint/30131/ Trust and posted topic characteristics on governments social media communication success: An empirical study Diana Dominic Imelda Albert Gisip Siti Zaleha Sahak Nelson Lajuni JQ Political institutions and public administration (Asia, Africa, Australia, Pacific Area, etc.) T Technology (General) One of the most critical developments in the landscape of information and communication technology in the public sector is social media applications as a tool for disseminating information and increasing the performance in delivering services. We are confident that trust and posted topics can provide predictions to understand compliance with communication success. Thus, this study objective is to examine the influence of trust and posted topic towards communication success of the Department of Information of Sabah official Facebook page. A total of 350 questionnaires have been distributed, and 254 completed questionnaires have been subsequently collected. Partial Least Squared-Structural Equation Modeling (PLS-SEM) using SmartPLS 3.3.2 is used to analyse the data. The results showed that trust and posted topics are essential determinants for the Department of Information’s communication success. This study’s insights prove that the government social media via its Department of Information of Sabah plays a crucial role in disseminating relevant information to the public through the social media platform. Future studies should explore other variables such as transparency and participation to examine their influence on communication success. Researchers may also want to adopt a longitudinal approach or compare communication success based on regions (e.g., West and East Malaysia) using multigroup analysis. National Institute for Research and Development in Informatics - ICI Bucharest 2021 Article NonPeerReviewed text en https://eprints.ums.edu.my/id/eprint/30131/1/Trust%20and%20posted%20topic%20characteristics%20on%20governments%20social%20media%20communication%20success%2C%20an%20empirical%20study-Abstract.pdf text en https://eprints.ums.edu.my/id/eprint/30131/2/Trust%20and%20posted%20topic%20characteristics%20on%20governments%20social%20media%20communication%20success%2C%20An%20empirical%20study.pdf Diana Dominic and Imelda Albert Gisip and Siti Zaleha Sahak and Nelson Lajuni (2021) Trust and posted topic characteristics on governments social media communication success: An empirical study. Romanian Journal of Information Technology and Automatic Control, 31 (1). pp. 29-40. ISSN 1220-1758 (P-ISSN) , 1841-4303 (E-ISSN) (In Press) https://rria.ici.ro/wp-content/uploads/2021/03/art._Dominic_Gisip_Sahak_Lajuni.pdf https://doi.org/10.33436/v31i1y202102
institution Universiti Malaysia Sabah
building UMS Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sabah
content_source UMS Institutional Repository
url_provider http://eprints.ums.edu.my/
language English
English
topic JQ Political institutions and public administration (Asia, Africa, Australia, Pacific Area, etc.)
T Technology (General)
spellingShingle JQ Political institutions and public administration (Asia, Africa, Australia, Pacific Area, etc.)
T Technology (General)
Diana Dominic
Imelda Albert Gisip
Siti Zaleha Sahak
Nelson Lajuni
Trust and posted topic characteristics on governments social media communication success: An empirical study
description One of the most critical developments in the landscape of information and communication technology in the public sector is social media applications as a tool for disseminating information and increasing the performance in delivering services. We are confident that trust and posted topics can provide predictions to understand compliance with communication success. Thus, this study objective is to examine the influence of trust and posted topic towards communication success of the Department of Information of Sabah official Facebook page. A total of 350 questionnaires have been distributed, and 254 completed questionnaires have been subsequently collected. Partial Least Squared-Structural Equation Modeling (PLS-SEM) using SmartPLS 3.3.2 is used to analyse the data. The results showed that trust and posted topics are essential determinants for the Department of Information’s communication success. This study’s insights prove that the government social media via its Department of Information of Sabah plays a crucial role in disseminating relevant information to the public through the social media platform. Future studies should explore other variables such as transparency and participation to examine their influence on communication success. Researchers may also want to adopt a longitudinal approach or compare communication success based on regions (e.g., West and East Malaysia) using multigroup analysis.
format Article
author Diana Dominic
Imelda Albert Gisip
Siti Zaleha Sahak
Nelson Lajuni
author_facet Diana Dominic
Imelda Albert Gisip
Siti Zaleha Sahak
Nelson Lajuni
author_sort Diana Dominic
title Trust and posted topic characteristics on governments social media communication success: An empirical study
title_short Trust and posted topic characteristics on governments social media communication success: An empirical study
title_full Trust and posted topic characteristics on governments social media communication success: An empirical study
title_fullStr Trust and posted topic characteristics on governments social media communication success: An empirical study
title_full_unstemmed Trust and posted topic characteristics on governments social media communication success: An empirical study
title_sort trust and posted topic characteristics on governments social media communication success: an empirical study
publisher National Institute for Research and Development in Informatics - ICI Bucharest
publishDate 2021
url https://eprints.ums.edu.my/id/eprint/30131/1/Trust%20and%20posted%20topic%20characteristics%20on%20governments%20social%20media%20communication%20success%2C%20an%20empirical%20study-Abstract.pdf
https://eprints.ums.edu.my/id/eprint/30131/2/Trust%20and%20posted%20topic%20characteristics%20on%20governments%20social%20media%20communication%20success%2C%20An%20empirical%20study.pdf
https://eprints.ums.edu.my/id/eprint/30131/
https://rria.ici.ro/wp-content/uploads/2021/03/art._Dominic_Gisip_Sahak_Lajuni.pdf
https://doi.org/10.33436/v31i1y202102
_version_ 1760230722717614080
score 13.211869

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