Determinants of perception toward life insurance and its impact on intention to purchase
Life insurance is one of the solutions for managing personal financial risks. It is effective in protecting surviving individuals of families against loss of income resulting from the premature death of bread providers. This study aims to investigate the explanatory factors influencing perception to...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English English |
| Published: |
Penerbit UMS
2020
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/29110/1/Determinants%20of%20perception%20toward%20life%20insurance%20and%20its%20impact%20on%20intention%20to%20purchase%20ABSTRACT.pdf https://eprints.ums.edu.my/id/eprint/29110/2/Determinants%20of%20perception%20toward%20life%20insurance%20and%20its%20impact%20on%20intention%20to%20purchase%20FULL%20TEXT.pdf https://eprints.ums.edu.my/id/eprint/29110/ https://jurcon.ums.edu.my/ojums/index.php/lbibf/article/view/2735 |
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