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Understanding user emotions through interaction with persuasive technology

Emotions play a vital role in persuasion; thus, the use of persuasive applications should affect and appeal to the users' emotions. However, studies in persuasive technology have yet to discover what triggered the users' emotions. Therefore, the objectives of this study are to examine user...

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Main Authors: Wan Nooraishya Wan Ahmad, Ali, N.M.,, Ahmad Rodzuan, A.R.
Format: Article
Language:English
Published: Science and Information Organization 2020
Subjects:
QA Mathematics
T Technology (General)
Online Access:https://eprints.ums.edu.my/id/eprint/26913/1/Understanding%20user%20emotions%20through%20interaction%20with%20persuasive%20technology.pdf
https://eprints.ums.edu.my/id/eprint/26913/
https://www.scopus.com/record/display.uri?eid=2-s2.0-85091937028&origin=inward&txGid=0b75ea99bb29c48462179fdd6b8ed844
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spelling my.ums.eprints.269132021-05-04T02:15:40Z https://eprints.ums.edu.my/id/eprint/26913/ Understanding user emotions through interaction with persuasive technology Wan Nooraishya Wan Ahmad Ali, N.M., Ahmad Rodzuan, A.R. QA Mathematics T Technology (General) Emotions play a vital role in persuasion; thus, the use of persuasive applications should affect and appeal to the users' emotions. However, studies in persuasive technology have yet to discover what triggered the users' emotions. Therefore, the objectives of this study are to examine user emotions and to identify the factors that affect user emotions in using persuasive applications. This study is conducted in three stages; preinteraction, during-interaction and post-interaction, employed a mixed-method approach using Geneva Emotions Wheel (GEW) and open-ended survey questions that analyzed using thematic analysis. The result shows that most of the emotions that users felt belong to high-control positive valence emotions that consist of interest, joy and pleasure. User, system and interaction are the three factors that triggered the emotions encompasses of elements such as Individual Awareness, Personality, Interface Design, Persuasive Function, Content Presentation, System Quality, Usability, and Tasks. The findings contribute to the body knowledge of Persuasive Technology, where the discovered factors and its elements are the antecedents that should be the concern in constructing an emotion-based trust design framework that could bring emotional impact to users to ensure a successful persuasion. © 2020, Science and Information Organization. Science and Information Organization 2020 Article PeerReviewed text en https://eprints.ums.edu.my/id/eprint/26913/1/Understanding%20user%20emotions%20through%20interaction%20with%20persuasive%20technology.pdf Wan Nooraishya Wan Ahmad and Ali, N.M., and Ahmad Rodzuan, A.R. (2020) Understanding user emotions through interaction with persuasive technology. International Journal of Advanced Computer Science and Applications, 11 (9). pp. 225-235. ISSN 2158-107X https://www.scopus.com/record/display.uri?eid=2-s2.0-85091937028&origin=inward&txGid=0b75ea99bb29c48462179fdd6b8ed844
institution Universiti Malaysia Sabah
building UMS Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sabah
content_source UMS Institutional Repository
url_provider http://eprints.ums.edu.my/
language English
topic QA Mathematics
T Technology (General)
spellingShingle QA Mathematics
T Technology (General)
Wan Nooraishya Wan Ahmad
Ali, N.M.,
Ahmad Rodzuan, A.R.
Understanding user emotions through interaction with persuasive technology
description Emotions play a vital role in persuasion; thus, the use of persuasive applications should affect and appeal to the users' emotions. However, studies in persuasive technology have yet to discover what triggered the users' emotions. Therefore, the objectives of this study are to examine user emotions and to identify the factors that affect user emotions in using persuasive applications. This study is conducted in three stages; preinteraction, during-interaction and post-interaction, employed a mixed-method approach using Geneva Emotions Wheel (GEW) and open-ended survey questions that analyzed using thematic analysis. The result shows that most of the emotions that users felt belong to high-control positive valence emotions that consist of interest, joy and pleasure. User, system and interaction are the three factors that triggered the emotions encompasses of elements such as Individual Awareness, Personality, Interface Design, Persuasive Function, Content Presentation, System Quality, Usability, and Tasks. The findings contribute to the body knowledge of Persuasive Technology, where the discovered factors and its elements are the antecedents that should be the concern in constructing an emotion-based trust design framework that could bring emotional impact to users to ensure a successful persuasion. © 2020, Science and Information Organization.
format Article
author Wan Nooraishya Wan Ahmad
Ali, N.M.,
Ahmad Rodzuan, A.R.
author_facet Wan Nooraishya Wan Ahmad
Ali, N.M.,
Ahmad Rodzuan, A.R.
author_sort Wan Nooraishya Wan Ahmad
title Understanding user emotions through interaction with persuasive technology
title_short Understanding user emotions through interaction with persuasive technology
title_full Understanding user emotions through interaction with persuasive technology
title_fullStr Understanding user emotions through interaction with persuasive technology
title_full_unstemmed Understanding user emotions through interaction with persuasive technology
title_sort understanding user emotions through interaction with persuasive technology
publisher Science and Information Organization
publishDate 2020
url https://eprints.ums.edu.my/id/eprint/26913/1/Understanding%20user%20emotions%20through%20interaction%20with%20persuasive%20technology.pdf
https://eprints.ums.edu.my/id/eprint/26913/
https://www.scopus.com/record/display.uri?eid=2-s2.0-85091937028&origin=inward&txGid=0b75ea99bb29c48462179fdd6b8ed844
_version_ 1760230560027901952
score 13.211869

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