Identifying the Factors Influencing Information Usefulness and Information Adoption in Promoting Organ Donation through Social Media

The effectiveness of social media in the context of organ donation is uncertain because of the mixed findings reported in the literature. Hence, this paper aims to review the literature and to identify the factors in social media that can influence one’s decision to register as an organ donor. Most...

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Bibliographic Details
Main Authors: Faerozh Madli, Sharifah Nurafizah Syed Annuar, Stephen Laison Sondoh Jr, Andreas Totu
Format: Article
Language:English
Published: 2018
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/24790/1/Identifying%20the%20Factors%20Influencing%20Information%20Usefulness%20and%20Information%20Adoption%20in%20Promoting%20Organ%20Donation%20through%20Social%20Media.pdf
https://eprints.ums.edu.my/id/eprint/24790/
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