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Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry

Globally, the tourism industry contributed nine percent of the world’s Gross Domestic Product (GDP). The tourism industry has many and various competitors, regardless of small or large industry players. To ensure this industry resilience and remain competitive, employees have become an essential re...

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Main Authors: Diyana, Kamarudin, Faiz, Azizul, Haziman, Zakaria, Tan, Li Mi
Format: Article
Language:English
Published: Science Research Society 2021
Subjects:
H Social Sciences (General)
Online Access:http://umpir.ump.edu.my/id/eprint/32964/1/Don%27t%20Tell%20Me%2C%20Train%20Me.pdf
http://umpir.ump.edu.my/id/eprint/32964/
https://tojqi.net/index.php/journal/article/view/3509
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spelling my.ump.umpir.329642022-02-10T09:07:09Z http://umpir.ump.edu.my/id/eprint/32964/ Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry Diyana, Kamarudin Faiz, Azizul Haziman, Zakaria Tan, Li Mi H Social Sciences (General) Globally, the tourism industry contributed nine percent of the world’s Gross Domestic Product (GDP). The tourism industry has many and various competitors, regardless of small or large industry players. To ensure this industry resilience and remain competitive, employees have become an essential resource in helping companies stay competitively ahead. This study delves into the methods that can help increase the employees' performance within the tourism industry. Four factors were addressed in this study, forming a causal model with a mediator. This study was administered using purposive sampling on 140 employees from 20 tourism-based companies in northern Malaysia by distributing questionnaires. Items were quantitatively analyzed using SPSS for demographic analysis and Smart-PLS 3.0 to assess the formative measurement models' PLS-SEM results. PLSSEM analysis indicated that there is a significant relationship between the variables. Training and effective communication were the most effective contributing factors towards marketing competencies towards employee performance with a p-value > 0.05. The outcome of this research suggests that companies should construct innovative and novel ways to measure, train and manage of staff performance, which includes the way they communicate with their employees on the feedback process. Science Research Society 2021 Article PeerReviewed pdf en cc_by_nc_4 http://umpir.ump.edu.my/id/eprint/32964/1/Don%27t%20Tell%20Me%2C%20Train%20Me.pdf Diyana, Kamarudin and Faiz, Azizul and Haziman, Zakaria and Tan, Li Mi (2021) Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry. Turkish Online Journal of Qualitative Inquiry, 12 (6). pp. 9781-9792. ISSN 1309-6591 https://tojqi.net/index.php/journal/article/view/3509
institution Universiti Malaysia Pahang
building UMP Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Pahang
content_source UMP Institutional Repository
url_provider http://umpir.ump.edu.my/
language English
topic H Social Sciences (General)
spellingShingle H Social Sciences (General)
Diyana, Kamarudin
Faiz, Azizul
Haziman, Zakaria
Tan, Li Mi
Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry
description Globally, the tourism industry contributed nine percent of the world’s Gross Domestic Product (GDP). The tourism industry has many and various competitors, regardless of small or large industry players. To ensure this industry resilience and remain competitive, employees have become an essential resource in helping companies stay competitively ahead. This study delves into the methods that can help increase the employees' performance within the tourism industry. Four factors were addressed in this study, forming a causal model with a mediator. This study was administered using purposive sampling on 140 employees from 20 tourism-based companies in northern Malaysia by distributing questionnaires. Items were quantitatively analyzed using SPSS for demographic analysis and Smart-PLS 3.0 to assess the formative measurement models' PLS-SEM results. PLSSEM analysis indicated that there is a significant relationship between the variables. Training and effective communication were the most effective contributing factors towards marketing competencies towards employee performance with a p-value > 0.05. The outcome of this research suggests that companies should construct innovative and novel ways to measure, train and manage of staff performance, which includes the way they communicate with their employees on the feedback process.
format Article
author Diyana, Kamarudin
Faiz, Azizul
Haziman, Zakaria
Tan, Li Mi
author_facet Diyana, Kamarudin
Faiz, Azizul
Haziman, Zakaria
Tan, Li Mi
author_sort Diyana, Kamarudin
title Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry
title_short Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry
title_full Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry
title_fullStr Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry
title_full_unstemmed Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry
title_sort don’t tell me, train me: employee training, as the most significant contributing factor to employee performance in north of malaysia’s tourism industry
publisher Science Research Society
publishDate 2021
url http://umpir.ump.edu.my/id/eprint/32964/1/Don%27t%20Tell%20Me%2C%20Train%20Me.pdf
http://umpir.ump.edu.my/id/eprint/32964/
https://tojqi.net/index.php/journal/article/view/3509
_version_ 1724608137148760064
score 13.211869

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