Exploring a new concept of embedding gold dinar as mechanism for hajj traveling
Oftentimes consumers are complaining if they have (own) gold dinar, how they can use it to buy things or services. This study is intended to address this issue by introducing a new concept of embedding gold dinar as mechanism for Hajj travelling. It is foreseen that those who keep their money in a f...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2013
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| Online Access: | http://discol.umk.edu.my/id/eprint/9055/1/Article%201.pdf http://discol.umk.edu.my/id/eprint/9055/ |
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| Summary: | Oftentimes consumers are complaining if they have (own) gold dinar, how they can use it to buy
things or services. This study is intended to address this issue by introducing a new concept of
embedding gold dinar as mechanism for Hajj travelling. It is foreseen that those who keep their
money in a form of gold would be able to travel faster (i.e. earlier) than those who keep it in the form
of paper money. Therefore, this research is intended to explore whether consumers would be willing
to adopt the new concept of using gold dinar as mechanism for travelling. The research framework
will be based on Innovation Diffusion Theory (IDT) with two new variables added, namely anxiety,
and attitude toward using. It will measure the user acceptance from this theoretical framework i.e.
intention to use, relative advantage, compatibility, complexity, trialability, observability, anxiety, and
attitude toward using. Questionnaire surveys and interviews will be used for data collection. Structural
equation modelling (SEM) will be used to analyse the data. The results will be useful for Hajj
travellers, frequent (air) travellers, Tabung Haji, travel agents, local banks, and the public who may be
travelling in the future. |
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