The impacts of product recall of halal products
Halal product is complying with Islamic principles in syariah law. It is demanding by the customers due to the concept of halal and thoyyib (clean) in its processing. Halal product is not only for Muslim, but also for all people in the world including non-Muslim. Many customers demand for halal prod...
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Faculty of Entrepreneurship and Business,UMK
2015
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Online Access: | http://discol.umk.edu.my/id/eprint/8573/1/Conference%20Paper%2028%20%20ISEB%202015.pdf http://discol.umk.edu.my/id/eprint/8573/ |
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my.umk.eprints.85732022-05-23T14:22:52Z http://discol.umk.edu.my/id/eprint/8573/ The impacts of product recall of halal products Siti Zamanira Mat Zaib Azila Jaini Zaminor Zamzamir@Zamzamin Nor Hafiza Othman Zurina Shafii Halal product is complying with Islamic principles in syariah law. It is demanding by the customers due to the concept of halal and thoyyib (clean) in its processing. Halal product is not only for Muslim, but also for all people in the world including non-Muslim. Many customers demand for halal product because of confidence level during the processing from farm to fork which contribute positive impacts to the company. However, there are some problems with the products that might be recalled from the market place which give significant impact to the performance of the company. Thus, this paper aims to explore the impacts of product recall of Halal products to the manufacturers and the approaches used by the company to recover negative impacts to the company. Lastly, the result showed that the company initiated several aspects to improve Halal policy management to recover customers’ confidence, image and loss of costs. Faculty of Entrepreneurship and Business,UMK 2015 Book Section NonPeerReviewed text en http://discol.umk.edu.my/id/eprint/8573/1/Conference%20Paper%2028%20%20ISEB%202015.pdf Siti Zamanira Mat Zaib and Azila Jaini and Zaminor Zamzamir@Zamzamin and Nor Hafiza Othman and Zurina Shafii (2015) The impacts of product recall of halal products. In: The Proceedings of The 4th International Seminar on Entrepreneurship and Business (ISEB 2015). Faculty of Entrepreneurship and Business,UMK, pp. 521-531. ISBN 9789670955032 |
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Halal product is complying with Islamic principles in syariah law. It is demanding by the customers due to the concept of halal and thoyyib (clean) in its processing. Halal product is not only for Muslim, but also for all people in the world including non-Muslim. Many customers demand for halal product because of confidence level during the processing from farm to fork which contribute positive impacts to the company. However, there are some problems with the products that might be recalled from the market place which give significant impact to the performance of the company. Thus, this paper aims to explore the impacts of product recall of Halal products to the manufacturers and the approaches used by the company to recover negative impacts to the company. Lastly, the result showed that the company initiated several aspects to improve Halal policy management to recover customers’ confidence, image and loss of costs. |
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Book Section |
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Siti Zamanira Mat Zaib Azila Jaini Zaminor Zamzamir@Zamzamin Nor Hafiza Othman Zurina Shafii |
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Siti Zamanira Mat Zaib Azila Jaini Zaminor Zamzamir@Zamzamin Nor Hafiza Othman Zurina Shafii The impacts of product recall of halal products |
author_facet |
Siti Zamanira Mat Zaib Azila Jaini Zaminor Zamzamir@Zamzamin Nor Hafiza Othman Zurina Shafii |
author_sort |
Siti Zamanira Mat Zaib |
title |
The impacts of product recall of halal products |
title_short |
The impacts of product recall of halal products |
title_full |
The impacts of product recall of halal products |
title_fullStr |
The impacts of product recall of halal products |
title_full_unstemmed |
The impacts of product recall of halal products |
title_sort |
impacts of product recall of halal products |
publisher |
Faculty of Entrepreneurship and Business,UMK |
publishDate |
2015 |
url |
http://discol.umk.edu.my/id/eprint/8573/1/Conference%20Paper%2028%20%20ISEB%202015.pdf http://discol.umk.edu.my/id/eprint/8573/ |
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