Preference of food sellers towards halal labeled fish ball in Kelantan

Aim/Purpose The objective of this study is to determine the preferences of food sellers in Kelantan towards the halal-labeled fish ball. Background Fish balls are the popular value-added products in Malaysia. Fish ball production is in second place after fish cracker production for processed fish-ba...

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Bibliographic Details
Main Authors: Zul Ariff Abdul Latiff, Mohammad Amizi Ayob, Mohamad Izwani Halim
Format: Non-Indexed Article
Published: 2017
Online Access:http://discol.umk.edu.my/id/eprint/8505/
https://www.informingscience.org/Articles/v1p149-156AbdulLatiff4045.pdf
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