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Examining the relationship between gender,age,education level and social cognitive factors in a health setting

Most research on exercise is dominated in the West and is seldom featured in the marketing literature. Efforts in examining the demographic differences with respect to social cognitive factors contained in the Theory of Planned Behavior (TPB) have been largely neglected. This paper aims to examine t...

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Main Authors: Wee Yu Ghee, Md. Nor Othman, Sheau Fen Yap
Format: Non-Indexed Article
Published: 2011
Online Access:http://discol.umk.edu.my/id/eprint/7631/
http://www.google.com.my/url?sa=f&rct=j&url=http://ccsenet.org/journal/index.php/ijbm/article/download/9851/8490&q=Examining+the+relationship+between+gender,age,education+level+and+social+cognitive+factors+in+a+health+setting&ei=ltohUJjzLsXqrQfUv4DYBw&usg
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spelling my.umk.eprints.76312022-05-23T10:21:19Z http://discol.umk.edu.my/id/eprint/7631/ Examining the relationship between gender,age,education level and social cognitive factors in a health setting Wee Yu Ghee Md. Nor Othman Sheau Fen Yap Most research on exercise is dominated in the West and is seldom featured in the marketing literature. Efforts in examining the demographic differences with respect to social cognitive factors contained in the Theory of Planned Behavior (TPB) have been largely neglected. This paper aims to examine the relationship between gender, age, education level and the TPB sub-components of attitude, subjective norm, and perceived behavioral control. Conducted in Malaysia, this study employs a cross-sectional survey administered to a quota sample of 512 general adults. A fit measurement model with adequate evidence of convergent and discriminant validity is established using confirmatory factor analysis. Overall, the results show that gender, age, and education do exert a certain level of influence on the social cognitive factors and the subjects’ exercise behavior. The application of socio-cognitive approach to examine the exercise behavior yielded contributions in terms of theory, methodology, and practice. 2011-09 Non-Indexed Article NonPeerReviewed Wee Yu Ghee and Md. Nor Othman and Sheau Fen Yap (2011) Examining the relationship between gender,age,education level and social cognitive factors in a health setting. International Journal of Business and Management, 6 (9). pp. 79-91. ISSN 1833-8119 http://www.google.com.my/url?sa=f&rct=j&url=http://ccsenet.org/journal/index.php/ijbm/article/download/9851/8490&q=Examining+the+relationship+between+gender,age,education+level+and+social+cognitive+factors+in+a+health+setting&ei=ltohUJjzLsXqrQfUv4DYBw&usg
institution Universiti Malaysia Kelantan
building Perpustakaan Universiti Malaysia Kelantan
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Kelantan
content_source UMK Institutional Repository
url_provider http://umkeprints.umk.edu.my/
description Most research on exercise is dominated in the West and is seldom featured in the marketing literature. Efforts in examining the demographic differences with respect to social cognitive factors contained in the Theory of Planned Behavior (TPB) have been largely neglected. This paper aims to examine the relationship between gender, age, education level and the TPB sub-components of attitude, subjective norm, and perceived behavioral control. Conducted in Malaysia, this study employs a cross-sectional survey administered to a quota sample of 512 general adults. A fit measurement model with adequate evidence of convergent and discriminant validity is established using confirmatory factor analysis. Overall, the results show that gender, age, and education do exert a certain level of influence on the social cognitive factors and the subjects’ exercise behavior. The application of socio-cognitive approach to examine the exercise behavior yielded contributions in terms of theory, methodology, and practice.
format Non-Indexed Article
author Wee Yu Ghee
Md. Nor Othman
Sheau Fen Yap
spellingShingle Wee Yu Ghee
Md. Nor Othman
Sheau Fen Yap
Examining the relationship between gender,age,education level and social cognitive factors in a health setting
author_facet Wee Yu Ghee
Md. Nor Othman
Sheau Fen Yap
author_sort Wee Yu Ghee
title Examining the relationship between gender,age,education level and social cognitive factors in a health setting
title_short Examining the relationship between gender,age,education level and social cognitive factors in a health setting
title_full Examining the relationship between gender,age,education level and social cognitive factors in a health setting
title_fullStr Examining the relationship between gender,age,education level and social cognitive factors in a health setting
title_full_unstemmed Examining the relationship between gender,age,education level and social cognitive factors in a health setting
title_sort examining the relationship between gender,age,education level and social cognitive factors in a health setting
publishDate 2011
url http://discol.umk.edu.my/id/eprint/7631/
http://www.google.com.my/url?sa=f&rct=j&url=http://ccsenet.org/journal/index.php/ijbm/article/download/9851/8490&q=Examining+the+relationship+between+gender,age,education+level+and+social+cognitive+factors+in+a+health+setting&ei=ltohUJjzLsXqrQfUv4DYBw&usg
_version_ 1763303868825862144
score 13.211869

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