The factors influence customer’s intention to use green product

Green brand is a process of creating environment friendly product that safe from different hazards. Nowadays, climate change has become a global concern prior to the irresponsible human activities. Community knows how to use the product on the physical look rather than thinking about the side-effect...

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Bibliographic Details
Main Authors: Ahmad Azri Hassan, Aiza Izyani Zulkuple, Asmieyda Azman, Catherine Chong Siaw Ying
Format: Undergraduate Final Project Report
Published: 2016
Online Access:http://discol.umk.edu.my/id/eprint/6805/
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