Fabulous4u : product development process for a brand new islamic nursing attire
This case is pertaining to new start-up company, Fabulous Mom and Baby Boutique which is operated as a one stop center for mother and baby’s products. As a new start-up company, this boutique concern about the process of developing new product which is focusing on nursing attire for lactating mother...
Saved in:
Main Author: | |
---|---|
Format: | MBA/DBA Final Project Report |
Language: | English |
Published: |
2014
|
Online Access: | http://discol.umk.edu.my/id/eprint/65/1/LAILATUL%20IR.pdf http://discol.umk.edu.my/id/eprint/65/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
id |
my.umk.eprints.65 |
---|---|
record_format |
eprints |
spelling |
my.umk.eprints.652022-08-04T03:26:45Z http://discol.umk.edu.my/id/eprint/65/ Fabulous4u : product development process for a brand new islamic nursing attire Lailatul Asmah Mohd Tahir This case is pertaining to new start-up company, Fabulous Mom and Baby Boutique which is operated as a one stop center for mother and baby’s products. As a new start-up company, this boutique concern about the process of developing new product which is focusing on nursing attire for lactating mother. This case is an exploratory multiple methods from the previous research to analysis of new product development process normally practiced in the apparel industry. The process, which is consider the customers’ needs and satisfaction as a center of the product development process from the aspect of functional needs (lactating process) and aesthetics needs (Islamic concept). 2014 MBA/DBA Final Project Report NonPeerReviewed text en http://discol.umk.edu.my/id/eprint/65/1/LAILATUL%20IR.pdf Lailatul Asmah Mohd Tahir (2014) Fabulous4u : product development process for a brand new islamic nursing attire. Masters thesis, Universiti Malaysia Kelantan. |
institution |
Universiti Malaysia Kelantan |
building |
Perpustakaan Universiti Malaysia Kelantan |
collection |
Institutional Repository |
continent |
Asia |
country |
Malaysia |
content_provider |
Universiti Malaysia Kelantan |
content_source |
UMK Institutional Repository |
url_provider |
http://umkeprints.umk.edu.my/ |
language |
English |
description |
This case is pertaining to new start-up company, Fabulous Mom and Baby Boutique which is operated as a one stop center for mother and baby’s products. As a new start-up company, this boutique concern about the process of developing new product which is focusing on nursing attire for lactating mother. This case is an exploratory multiple methods from the previous research to analysis of new product development process normally practiced in the apparel industry. The process, which is consider the customers’ needs and satisfaction as a center of the product development process from the aspect of functional needs (lactating process) and aesthetics needs (Islamic concept). |
format |
MBA/DBA Final Project Report |
author |
Lailatul Asmah Mohd Tahir |
spellingShingle |
Lailatul Asmah Mohd Tahir Fabulous4u : product development process for a brand new islamic nursing attire |
author_facet |
Lailatul Asmah Mohd Tahir |
author_sort |
Lailatul Asmah Mohd Tahir |
title |
Fabulous4u : product development process for a brand new islamic nursing attire |
title_short |
Fabulous4u : product development process for a brand new islamic nursing attire |
title_full |
Fabulous4u : product development process for a brand new islamic nursing attire |
title_fullStr |
Fabulous4u : product development process for a brand new islamic nursing attire |
title_full_unstemmed |
Fabulous4u : product development process for a brand new islamic nursing attire |
title_sort |
fabulous4u : product development process for a brand new islamic nursing attire |
publishDate |
2014 |
url |
http://discol.umk.edu.my/id/eprint/65/1/LAILATUL%20IR.pdf http://discol.umk.edu.my/id/eprint/65/ |
_version_ |
1763302808443944960 |
score |
13.211869 |