Study of measurement service quality with SERVQUAL Model: an empirical study of three tills Five Star Hotel Industry in Kota Bharu, Kelantan.
Service quality and customer satisfaction in hotel industry is an important factor of successful business now days. Research has shown that high service quality will contributes significantly to customer satisfaction. These studies try to reveal the relationship between hotel services quality manage...
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| Format: | Undergraduate Final Project Report |
| Published: |
2012
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| Online Access: | http://discol.umk.edu.my/id/eprint/5431/ |
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