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Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction

Tourism Information Centre plays prominent role in promoting tourism destination as well as tourism product and services to the tourist. Besides that, tourism information centre is the responsible party to create awareness among tourist about new tourism products, attraction, events and much more th...

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Main Author: Naafizah Naim Adbarsah, .
Format: Undergraduate Final Project Report
Published: 2012
Online Access:http://discol.umk.edu.my/id/eprint/5361/
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spelling my.umk.eprints.53612022-05-23T08:41:01Z http://discol.umk.edu.my/id/eprint/5361/ Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction Naafizah Naim Adbarsah, . Tourism Information Centre plays prominent role in promoting tourism destination as well as tourism product and services to the tourist. Besides that, tourism information centre is the responsible party to create awareness among tourist about new tourism products, attraction, events and much more through various promoting tools and strategies. The study focus on effectiveness of Kelantan Tourist Information Centre service dimensions towards tourist satisfaction which is crucial to enhance tourist arrival to Kelantan. The variables involved in the study were the service dimension which is technology adoption, human skill and information dissemination that influence tourism satisfaction towards Kelantan Tourist Information Centre. Questionnnaires were distributed to the tourist around Kota Bharu, Kelantan and the results show that the service dimensions which are technology adoption, information dissemination and human skill has strong relationship in tourist satisfaction and showed the effectiveness of the dimension cannot be doubted in nurturing tourist satisfaction. 2012 Undergraduate Final Project Report NonPeerReviewed Naafizah Naim Adbarsah, . (2012) Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction. Undergraduate Final Project Report thesis, Faculty of Entrepreneurship and Business. (Submitted)
institution Universiti Malaysia Kelantan
building Perpustakaan Universiti Malaysia Kelantan
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Kelantan
content_source UMK Institutional Repository
url_provider http://umkeprints.umk.edu.my/
description Tourism Information Centre plays prominent role in promoting tourism destination as well as tourism product and services to the tourist. Besides that, tourism information centre is the responsible party to create awareness among tourist about new tourism products, attraction, events and much more through various promoting tools and strategies. The study focus on effectiveness of Kelantan Tourist Information Centre service dimensions towards tourist satisfaction which is crucial to enhance tourist arrival to Kelantan. The variables involved in the study were the service dimension which is technology adoption, human skill and information dissemination that influence tourism satisfaction towards Kelantan Tourist Information Centre. Questionnnaires were distributed to the tourist around Kota Bharu, Kelantan and the results show that the service dimensions which are technology adoption, information dissemination and human skill has strong relationship in tourist satisfaction and showed the effectiveness of the dimension cannot be doubted in nurturing tourist satisfaction.
format Undergraduate Final Project Report
author Naafizah Naim Adbarsah, .
spellingShingle Naafizah Naim Adbarsah, .
Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction
author_facet Naafizah Naim Adbarsah, .
author_sort Naafizah Naim Adbarsah, .
title Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction
title_short Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction
title_full Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction
title_fullStr Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction
title_full_unstemmed Effectiveness of Kelantan tourist information centre(KTIC)service dimension towards tourist satisfaction
title_sort effectiveness of kelantan tourist information centre(ktic)service dimension towards tourist satisfaction
publishDate 2012
url http://discol.umk.edu.my/id/eprint/5361/
_version_ 1763303542766960640
score 13.211869

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