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Factors influencing the selection of tourism destinations among students

Malaysia is the ninth place step in the world for the arrival of tourism. In 2017 Tourism Competitiveness Report ranked Malaysia 25th out of 141 countries in total which is the fifth-best in Asia. Tourism became the largest source of exchange in Malaysia and 7% of the Malaysian economy in 2005. Mala...

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Main Authors: Anis Naqiyah Ahmad, Keerthana Kalangan, Nurul Najwa Abd Rani, Siti Aisyah Sing
Format: Undergraduate Final Project Report
Language:English
Published: 2021
Online Access:http://discol.umk.edu.my/id/eprint/3800/1/GROUP%20T06.pdf
http://discol.umk.edu.my/id/eprint/3800/
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spelling my.umk.eprints.38002022-05-24T03:48:54Z http://discol.umk.edu.my/id/eprint/3800/ Factors influencing the selection of tourism destinations among students Anis Naqiyah Ahmad Keerthana Kalangan Nurul Najwa Abd Rani Siti Aisyah Sing Malaysia is the ninth place step in the world for the arrival of tourism. In 2017 Tourism Competitiveness Report ranked Malaysia 25th out of 141 countries in total which is the fifth-best in Asia. Tourism became the largest source of exchange in Malaysia and 7% of the Malaysian economy in 2005. Malaysia has many places of interest that can be visited such as highland resorts, waterfall recreation parks, historical relics, theme parks, islands that beautiful, and many more. This study was conducted using the example of destination study and the factors that influence the selection of destination image among students. Next, identify the destination loyalty is the factor influencing the selection of tourism destinations among students, and finally, identify the personal factors that selecting a tourist destination among students. Data collection for this study uses data instruments, questionnaire design, pilot test, and online survey for the factors that select the tourism destination among students. For this study, the researcher choose the convenience sampling technique which is the non-probability sampling method. The target population is the population among students. Questionnaires are planned and questionnaires will be shared through social media. The intended questions will be distributed in 3 months through the method that has been selected. The findings of this investigation are to discover the various factors influencing the selection of tourism destinations among students. To more specific, this research to determine a significant relationship between destination image, destination loyalty, personal factors influencing the selection of tourism destinations among students. 384 students have been randomly involving as respondents to answer the questionnaire conducted by the researcher. Pearson correlation was used to determine the link of independent variables towards factors influencing the selection of tourism destinations among students. The results indicate that there is a significant relationship between all three factors. The researcher findings on the survey conducted by 384 respondents highly respond for destination image because the students travel because the various facilities shown in the picture caught their eye. Supporting facilities such as facilities that are proportioned as a complement to the main facility so that tourists will feel more comfortable. The findings of the data are essential to improve the lifestyle of students by traveling to tourist destinations. 2021-06-20 Undergraduate Final Project Report NonPeerReviewed text en http://discol.umk.edu.my/id/eprint/3800/1/GROUP%20T06.pdf Anis Naqiyah Ahmad and Keerthana Kalangan and Nurul Najwa Abd Rani and Siti Aisyah Sing (2021) Factors influencing the selection of tourism destinations among students. Final Year Project thesis, Universiti Malaysia Kelantan. (Submitted)
institution Universiti Malaysia Kelantan
building Perpustakaan Universiti Malaysia Kelantan
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Kelantan
content_source UMK Institutional Repository
url_provider http://umkeprints.umk.edu.my/
language English
description Malaysia is the ninth place step in the world for the arrival of tourism. In 2017 Tourism Competitiveness Report ranked Malaysia 25th out of 141 countries in total which is the fifth-best in Asia. Tourism became the largest source of exchange in Malaysia and 7% of the Malaysian economy in 2005. Malaysia has many places of interest that can be visited such as highland resorts, waterfall recreation parks, historical relics, theme parks, islands that beautiful, and many more. This study was conducted using the example of destination study and the factors that influence the selection of destination image among students. Next, identify the destination loyalty is the factor influencing the selection of tourism destinations among students, and finally, identify the personal factors that selecting a tourist destination among students. Data collection for this study uses data instruments, questionnaire design, pilot test, and online survey for the factors that select the tourism destination among students. For this study, the researcher choose the convenience sampling technique which is the non-probability sampling method. The target population is the population among students. Questionnaires are planned and questionnaires will be shared through social media. The intended questions will be distributed in 3 months through the method that has been selected. The findings of this investigation are to discover the various factors influencing the selection of tourism destinations among students. To more specific, this research to determine a significant relationship between destination image, destination loyalty, personal factors influencing the selection of tourism destinations among students. 384 students have been randomly involving as respondents to answer the questionnaire conducted by the researcher. Pearson correlation was used to determine the link of independent variables towards factors influencing the selection of tourism destinations among students. The results indicate that there is a significant relationship between all three factors. The researcher findings on the survey conducted by 384 respondents highly respond for destination image because the students travel because the various facilities shown in the picture caught their eye. Supporting facilities such as facilities that are proportioned as a complement to the main facility so that tourists will feel more comfortable. The findings of the data are essential to improve the lifestyle of students by traveling to tourist destinations.
format Undergraduate Final Project Report
author Anis Naqiyah Ahmad
Keerthana Kalangan
Nurul Najwa Abd Rani
Siti Aisyah Sing
spellingShingle Anis Naqiyah Ahmad
Keerthana Kalangan
Nurul Najwa Abd Rani
Siti Aisyah Sing
Factors influencing the selection of tourism destinations among students
author_facet Anis Naqiyah Ahmad
Keerthana Kalangan
Nurul Najwa Abd Rani
Siti Aisyah Sing
author_sort Anis Naqiyah Ahmad
title Factors influencing the selection of tourism destinations among students
title_short Factors influencing the selection of tourism destinations among students
title_full Factors influencing the selection of tourism destinations among students
title_fullStr Factors influencing the selection of tourism destinations among students
title_full_unstemmed Factors influencing the selection of tourism destinations among students
title_sort factors influencing the selection of tourism destinations among students
publishDate 2021
url http://discol.umk.edu.my/id/eprint/3800/1/GROUP%20T06.pdf
http://discol.umk.edu.my/id/eprint/3800/
_version_ 1763303324506914816
score 13.211869

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