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A study of tourists perception towards destination safety in Kelantan

The purpose of this research is to examine the relationship influencing factors and tourist perception on safety in Kelantan. The main objective for this research is to investigate the factor influence tourist perception on safety in Kelantan. It is discovered media influence; risk perception and de...

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Main Authors: Aini Suhaila M Khairul Amar, Divyaragini Mahendran, Norelisa Bakri, Sahariah Mohd Kazim
Format: Undergraduate Final Project Report
Language:English
Published: 2021
Online Access:http://discol.umk.edu.my/id/eprint/3796/1/GROUP%20T15.pdf
http://discol.umk.edu.my/id/eprint/3796/
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spelling my.umk.eprints.37962022-05-24T03:50:49Z http://discol.umk.edu.my/id/eprint/3796/ A study of tourists perception towards destination safety in Kelantan Aini Suhaila M Khairul Amar Divyaragini Mahendran Norelisa Bakri Sahariah Mohd Kazim The purpose of this research is to examine the relationship influencing factors and tourist perception on safety in Kelantan. The main objective for this research is to investigate the factor influence tourist perception on safety in Kelantan. It is discovered media influence; risk perception and destination image that affected the number of tourists’ arrivals for tourism industries. The number of local tourist arrival in Kelantan in 2019 was 6.5 million were targeted respondents and a total of 227 respondents who were successfully founded were questioned through the online survey. The data was collected and analysed by using Statistical Package for Social Science (SPSS) version 25.0. Pearson correlation coefficient was used in this research to investigate the relationship between media influence, risk perception and destination image. The result shows a significant relationship between media influence, risk perception and destination image with the tourist perception on safety. Through this study can understand the factor influence and a better understanding and knowledge that affect tourist perception among local’s tourist. 2021-06-20 Undergraduate Final Project Report NonPeerReviewed text en http://discol.umk.edu.my/id/eprint/3796/1/GROUP%20T15.pdf Aini Suhaila M Khairul Amar and Divyaragini Mahendran and Norelisa Bakri and Sahariah Mohd Kazim (2021) A study of tourists perception towards destination safety in Kelantan. Final Year Project thesis, Universiti Malaysia Kelantan. (Submitted)
institution Universiti Malaysia Kelantan
building Perpustakaan Universiti Malaysia Kelantan
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Kelantan
content_source UMK Institutional Repository
url_provider http://umkeprints.umk.edu.my/
language English
description The purpose of this research is to examine the relationship influencing factors and tourist perception on safety in Kelantan. The main objective for this research is to investigate the factor influence tourist perception on safety in Kelantan. It is discovered media influence; risk perception and destination image that affected the number of tourists’ arrivals for tourism industries. The number of local tourist arrival in Kelantan in 2019 was 6.5 million were targeted respondents and a total of 227 respondents who were successfully founded were questioned through the online survey. The data was collected and analysed by using Statistical Package for Social Science (SPSS) version 25.0. Pearson correlation coefficient was used in this research to investigate the relationship between media influence, risk perception and destination image. The result shows a significant relationship between media influence, risk perception and destination image with the tourist perception on safety. Through this study can understand the factor influence and a better understanding and knowledge that affect tourist perception among local’s tourist.
format Undergraduate Final Project Report
author Aini Suhaila M Khairul Amar
Divyaragini Mahendran
Norelisa Bakri
Sahariah Mohd Kazim
spellingShingle Aini Suhaila M Khairul Amar
Divyaragini Mahendran
Norelisa Bakri
Sahariah Mohd Kazim
A study of tourists perception towards destination safety in Kelantan
author_facet Aini Suhaila M Khairul Amar
Divyaragini Mahendran
Norelisa Bakri
Sahariah Mohd Kazim
author_sort Aini Suhaila M Khairul Amar
title A study of tourists perception towards destination safety in Kelantan
title_short A study of tourists perception towards destination safety in Kelantan
title_full A study of tourists perception towards destination safety in Kelantan
title_fullStr A study of tourists perception towards destination safety in Kelantan
title_full_unstemmed A study of tourists perception towards destination safety in Kelantan
title_sort study of tourists perception towards destination safety in kelantan
publishDate 2021
url http://discol.umk.edu.my/id/eprint/3796/1/GROUP%20T15.pdf
http://discol.umk.edu.my/id/eprint/3796/
_version_ 1763303323933343744
score 13.211869

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