Factors influencing franchisees' business performance : a study on the Nigerian franchise system
This study explores factors that influence franchisees' business performance in Nigeria. Using a model of factors influencing franchise system performance as a conceptual framework, an extensive review and synthesis of literature was done. The literature synthesis led to the development of four...
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| Format: | UMK Etheses |
| Published: |
2017
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| Online Access: | http://discol.umk.edu.my/id/eprint/14434/ |
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