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The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students

This study was focusing on the impacts of disposable PP plastic food boxes on consumer buying behaviour among University Malaysia Kelantan students. The sample comprised 260 students. The sampling method used in this research was the convenience sampling method. The questionnaires were distributed b...

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Main Authors: Mok See Yan, Nurul Alia Maisara Sobri, Shanmugee Kunasaigaran, Muhammad Ramaddan Mohd Rawi
Format: Undergraduate Final Project Report
Language:English
Published: 2023
Online Access:http://discol.umk.edu.my/id/eprint/13350/1/SAL%2025.pdf
http://discol.umk.edu.my/id/eprint/13350/
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spelling my.umk.eprints.133502023-06-11T07:48:12Z http://discol.umk.edu.my/id/eprint/13350/ The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students Mok See Yan Nurul Alia Maisara Sobri Shanmugee Kunasaigaran Muhammad Ramaddan Mohd Rawi This study was focusing on the impacts of disposable PP plastic food boxes on consumer buying behaviour among University Malaysia Kelantan students. The sample comprised 260 students. The sampling method used in this research was the convenience sampling method. The questionnaires were distributed by using Google Forms. The findings presented that the packaging size (r= 0.679, p= 0.000), packaging materials (r= 0.762, p= 0,000), and design of wrappers (r= 0.761, p= 0.000) were the factors that significantly related to consumer buying behaviour. The analytical results confirmed that there was significant positive correlation between packaging size, packaging materials, design of wrappers, and consumer buying behaviour. In addition to this, the study has some limitations. Therefore, some suggestions were put forward for future research. 2023-01-19 Undergraduate Final Project Report NonPeerReviewed text en http://discol.umk.edu.my/id/eprint/13350/1/SAL%2025.pdf Mok See Yan and Nurul Alia Maisara Sobri and Shanmugee Kunasaigaran and Muhammad Ramaddan Mohd Rawi (2023) The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students. Final Year Project thesis, Universiti Malaysia Kelantan. (Submitted)
institution Universiti Malaysia Kelantan
building Perpustakaan Universiti Malaysia Kelantan
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Kelantan
content_source UMK Institutional Repository
url_provider http://umkeprints.umk.edu.my/
language English
description This study was focusing on the impacts of disposable PP plastic food boxes on consumer buying behaviour among University Malaysia Kelantan students. The sample comprised 260 students. The sampling method used in this research was the convenience sampling method. The questionnaires were distributed by using Google Forms. The findings presented that the packaging size (r= 0.679, p= 0.000), packaging materials (r= 0.762, p= 0,000), and design of wrappers (r= 0.761, p= 0.000) were the factors that significantly related to consumer buying behaviour. The analytical results confirmed that there was significant positive correlation between packaging size, packaging materials, design of wrappers, and consumer buying behaviour. In addition to this, the study has some limitations. Therefore, some suggestions were put forward for future research.
format Undergraduate Final Project Report
author Mok See Yan
Nurul Alia Maisara Sobri
Shanmugee Kunasaigaran
Muhammad Ramaddan Mohd Rawi
spellingShingle Mok See Yan
Nurul Alia Maisara Sobri
Shanmugee Kunasaigaran
Muhammad Ramaddan Mohd Rawi
The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students
author_facet Mok See Yan
Nurul Alia Maisara Sobri
Shanmugee Kunasaigaran
Muhammad Ramaddan Mohd Rawi
author_sort Mok See Yan
title The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students
title_short The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students
title_full The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students
title_fullStr The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students
title_full_unstemmed The impacts of disposable PP plastic food box on consumer buying behaviour among UMK students
title_sort impacts of disposable pp plastic food box on consumer buying behaviour among umk students
publishDate 2023
url http://discol.umk.edu.my/id/eprint/13350/1/SAL%2025.pdf
http://discol.umk.edu.my/id/eprint/13350/
_version_ 1769848725684879360
score 13.211869

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