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Analysis of family takaful and life insurance demand in Kelantan, Malaysia

Family Takaful plays an important role in maintaining the financial well -being of all communities and helping people improve their standard of living. The purpose of this study was to investigate the relationship between the factors and the demand for Family Takaful. For this purpose, data were col...

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Main Authors: Nurul Amirah Mohd Mazlan, Intan Suzila Mod Resedi, Maisarah Amira Mustafa, Mohammad Alif Nasuha Rofidi
Format: Undergraduate Final Project Report
Language:English
Published: 2022
Online Access:http://discol.umk.edu.my/id/eprint/10537/1/Group%2037.pdf
http://discol.umk.edu.my/id/eprint/10537/
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spelling my.umk.eprints.105372023-02-14T06:04:51Z http://discol.umk.edu.my/id/eprint/10537/ Analysis of family takaful and life insurance demand in Kelantan, Malaysia Nurul Amirah Mohd Mazlan Intan Suzila Mod Resedi Maisarah Amira Mustafa Mohammad Alif Nasuha Rofidi Family Takaful plays an important role in maintaining the financial well -being of all communities and helping people improve their standard of living. The purpose of this study was to investigate the relationship between the factors and the demand for Family Takaful. For this purpose, data were collected from residents of Kelantan and the sample consisted of 384 respondents. The sampling method used in this study is a probability sampling technique and the questionnaire form is distributed through Google form. The findings obtained from this study indicate that religious affiliation, income level, reputation and image and marketing and advertising are factors that have a significant relationship with Family Takaful demand. However this study has some limitations and there are some suggestions put forward for future studies. 2022-03-16 Undergraduate Final Project Report NonPeerReviewed text en http://discol.umk.edu.my/id/eprint/10537/1/Group%2037.pdf Nurul Amirah Mohd Mazlan and Intan Suzila Mod Resedi and Maisarah Amira Mustafa and Mohammad Alif Nasuha Rofidi (2022) Analysis of family takaful and life insurance demand in Kelantan, Malaysia. Final Year Project thesis, UNIVERSITI MALAYSIA KELANTAN. (Submitted)
institution Universiti Malaysia Kelantan
building Perpustakaan Universiti Malaysia Kelantan
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Kelantan
content_source UMK Institutional Repository
url_provider http://umkeprints.umk.edu.my/
language English
description Family Takaful plays an important role in maintaining the financial well -being of all communities and helping people improve their standard of living. The purpose of this study was to investigate the relationship between the factors and the demand for Family Takaful. For this purpose, data were collected from residents of Kelantan and the sample consisted of 384 respondents. The sampling method used in this study is a probability sampling technique and the questionnaire form is distributed through Google form. The findings obtained from this study indicate that religious affiliation, income level, reputation and image and marketing and advertising are factors that have a significant relationship with Family Takaful demand. However this study has some limitations and there are some suggestions put forward for future studies.
format Undergraduate Final Project Report
author Nurul Amirah Mohd Mazlan
Intan Suzila Mod Resedi
Maisarah Amira Mustafa
Mohammad Alif Nasuha Rofidi
spellingShingle Nurul Amirah Mohd Mazlan
Intan Suzila Mod Resedi
Maisarah Amira Mustafa
Mohammad Alif Nasuha Rofidi
Analysis of family takaful and life insurance demand in Kelantan, Malaysia
author_facet Nurul Amirah Mohd Mazlan
Intan Suzila Mod Resedi
Maisarah Amira Mustafa
Mohammad Alif Nasuha Rofidi
author_sort Nurul Amirah Mohd Mazlan
title Analysis of family takaful and life insurance demand in Kelantan, Malaysia
title_short Analysis of family takaful and life insurance demand in Kelantan, Malaysia
title_full Analysis of family takaful and life insurance demand in Kelantan, Malaysia
title_fullStr Analysis of family takaful and life insurance demand in Kelantan, Malaysia
title_full_unstemmed Analysis of family takaful and life insurance demand in Kelantan, Malaysia
title_sort analysis of family takaful and life insurance demand in kelantan, malaysia
publishDate 2022
url http://discol.umk.edu.my/id/eprint/10537/1/Group%2037.pdf
http://discol.umk.edu.my/id/eprint/10537/
_version_ 1763304257108312064
score 13.211869

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