Content-based recommender system for an academic social network / Vala Ali Rohani

The rapid growth of Web 2.0 applications, such as blogs and social networks creates rich online information and provides various new sources of knowledge. The situation, however, leads to a great challenge in terms of information overload among social network users. Recommender systems (RSs) alle...

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Main Author: Vala Ali, Rohani
Format: Thesis
Published: 2014
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Online Access:http://studentsrepo.um.edu.my/4705/1/Vala_PhDThesisFinalSubmission_1April.pdf
http://studentsrepo.um.edu.my/4705/
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spelling my.um.stud.47052015-02-18T02:51:10Z Content-based recommender system for an academic social network / Vala Ali Rohani Vala Ali, Rohani QA75 Electronic computers. Computer science T Technology (General) The rapid growth of Web 2.0 applications, such as blogs and social networks creates rich online information and provides various new sources of knowledge. The situation, however, leads to a great challenge in terms of information overload among social network users. Recommender systems (RSs) alleviate this problem with a technique that suggests relevant information from the abundance of Web data by considering the user’s previous preference. Collaborative and content-based are the recommendation techniques typically used in existing RSs. The content-based method is employed more widely though. Similar to the collaborative, the content-based technique suffers from the cold-start dilemma that is caused by the incapability of RSs to make reliable recommendations in situations when new items or new users are involved. Such issues have an impact on prediction accuracy in existing algorithms, and hence, a better approach is required. In this study, a new algorithm is proposed to represent an enhanced version of content-based recommender systems by utilizing social networking features. In its formulation, the algorithm considers the interests and preferences of users’ friends and faculty mates in addition to users’ own preferences. The algorithm exploits all interests and preferences in a hierarchy tree structure. Since no offline data on Academic Social Networks (ASNs) exists and concerning the advantages of online study benefits, a real runtime environment of ASN called MyExpert was built in order to conduct an online study to assess the four recommender algorithms. Each recommender system algorithm, including the enhanced version of the content-based recommender systems using social networking (ECSN), is later incorporated into MyExpert to propose to members of this online society the most relevant academic items including jobs, news, scholarships and conferences. By using MyExpert, the online study was carried out to collect real feedback from live interactions between iv users and the system. The assessment ran for 14 consecutive weeks from 7th September to 26th December, 2012. MyExpert had 920 members from 10 universities in Malaysia at the time of evaluation. Four metrics, namely precision, recall, fallout, and F1 were employed to measure the prediction accuracy of each algorithm. Although the experiment conducted presented some threats, the results indicated that the ECSN algorithm not only improves the prediction accuracy of recommendations but also resolves the cold start problem in the existing recommender systems algorithms. 2014 Thesis NonPeerReviewed application/pdf http://studentsrepo.um.edu.my/4705/1/Vala_PhDThesisFinalSubmission_1April.pdf Vala Ali, Rohani (2014) Content-based recommender system for an academic social network / Vala Ali Rohani. PhD thesis, University of Malaya. http://studentsrepo.um.edu.my/4705/
institution Universiti Malaya
building UM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaya
content_source UM Student Repository
url_provider http://studentsrepo.um.edu.my/
topic QA75 Electronic computers. Computer science
T Technology (General)
spellingShingle QA75 Electronic computers. Computer science
T Technology (General)
Vala Ali, Rohani
Content-based recommender system for an academic social network / Vala Ali Rohani
description The rapid growth of Web 2.0 applications, such as blogs and social networks creates rich online information and provides various new sources of knowledge. The situation, however, leads to a great challenge in terms of information overload among social network users. Recommender systems (RSs) alleviate this problem with a technique that suggests relevant information from the abundance of Web data by considering the user’s previous preference. Collaborative and content-based are the recommendation techniques typically used in existing RSs. The content-based method is employed more widely though. Similar to the collaborative, the content-based technique suffers from the cold-start dilemma that is caused by the incapability of RSs to make reliable recommendations in situations when new items or new users are involved. Such issues have an impact on prediction accuracy in existing algorithms, and hence, a better approach is required. In this study, a new algorithm is proposed to represent an enhanced version of content-based recommender systems by utilizing social networking features. In its formulation, the algorithm considers the interests and preferences of users’ friends and faculty mates in addition to users’ own preferences. The algorithm exploits all interests and preferences in a hierarchy tree structure. Since no offline data on Academic Social Networks (ASNs) exists and concerning the advantages of online study benefits, a real runtime environment of ASN called MyExpert was built in order to conduct an online study to assess the four recommender algorithms. Each recommender system algorithm, including the enhanced version of the content-based recommender systems using social networking (ECSN), is later incorporated into MyExpert to propose to members of this online society the most relevant academic items including jobs, news, scholarships and conferences. By using MyExpert, the online study was carried out to collect real feedback from live interactions between iv users and the system. The assessment ran for 14 consecutive weeks from 7th September to 26th December, 2012. MyExpert had 920 members from 10 universities in Malaysia at the time of evaluation. Four metrics, namely precision, recall, fallout, and F1 were employed to measure the prediction accuracy of each algorithm. Although the experiment conducted presented some threats, the results indicated that the ECSN algorithm not only improves the prediction accuracy of recommendations but also resolves the cold start problem in the existing recommender systems algorithms.
format Thesis
author Vala Ali, Rohani
author_facet Vala Ali, Rohani
author_sort Vala Ali, Rohani
title Content-based recommender system for an academic social network / Vala Ali Rohani
title_short Content-based recommender system for an academic social network / Vala Ali Rohani
title_full Content-based recommender system for an academic social network / Vala Ali Rohani
title_fullStr Content-based recommender system for an academic social network / Vala Ali Rohani
title_full_unstemmed Content-based recommender system for an academic social network / Vala Ali Rohani
title_sort content-based recommender system for an academic social network / vala ali rohani
publishDate 2014
url http://studentsrepo.um.edu.my/4705/1/Vala_PhDThesisFinalSubmission_1April.pdf
http://studentsrepo.um.edu.my/4705/
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score 13.211869