The impact of tobacco brands advertisements on television viewers / Gan Siew Yew
This academic exercise is an attempt to study the impact of tobacco brands advertisements on television viewers. 50 respondents are used as samples for this study. Chapter one is an introduction to this research study. It contains the background of the tobacco brands advertisements, purposes of this...
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Format: | Thesis |
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1989
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Online Access: | http://studentsrepo.um.edu.my/12208/1/gan_siew_yew.pdf http://studentsrepo.um.edu.my/12208/ |
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