Housing estate portal based on Internal Value Chain (IVC) Approach / Yeo Suat Hui
Internal Value Chain (IVC) is a well known marketing concept, proposed by Michael Porter of Harvard University, as a tool to identifying ways to create value. This concept has brought me the idea together with my knowledge of software development to develop a housing estate portal with IVC as the ba...
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| Format: | Thesis |
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2002
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| Online Access: | http://studentsrepo.um.edu.my/12053/1/Yeo_Suat_Hui.pdf http://studentsrepo.um.edu.my/12053/ |
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