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Does the perception of halal tourism destination matter for non-Muslim tourists’ WOM? The moderating role of religious faith

Purpose: Tourists often travel to different tourism destinations in advancing the knowledge of diverse cultures, environments, history and social aspects. The purpose of this study is to explore tourists’ perception of halal tourism and its impact on word-of-mouth towards halal tourism destinations....

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Bibliographic Details
Main Authors: Rahman, Muhammad Khalilur, Rana, Md Sohel, Ismail, Mohd Nazari, Muhammad, Mohd Zulkifli, Hoque, Muhammad Nazmul, Jalil, Md. Abdul
Format: Article
Published: Emerald 2022
Subjects:
Business
Business records management
Online Access:http://eprints.um.edu.my/43542/
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85115088620&doi=10.1108%2fIJTC-12-2019-0207&partnerID=40&md5=5c8f1d94956156afa239b3cec39da7a5
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http://eprints.um.edu.my/43542/
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85115088620&doi=10.1108%2fIJTC-12-2019-0207&partnerID=40&md5=5c8f1d94956156afa239b3cec39da7a5

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