A framework for measuring customer loyalty for 3PL industry: A case of evolving market

This research aims to propose a framework for measuring customer loyalty for third party logistics (3PL) industry by exploring the attributes that are more attractive to customers and ascertain the mechanisms for increasing customer loyalty in 3PL industry. Design/methodology/approach Data were coll...

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Bibliographic Details
Main Authors: Ahmed, Waqar, Najmi, Arsalan, Kusi-Sarpong, Simonov, Khan, Sharfuddin Ahmed, Khushal, Asad, Quartey, Joseph
Format: Article
Published: Emerald Group Publishing Ltd 2021
Subjects:
Online Access:http://eprints.um.edu.my/34864/
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