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Understanding the impact of social media usage among organizations

This study investigates the antecedents and impact of social media usage in organizations. This study uses the technology, organization, and environment framework and includes certain antecedent factors that are specific to social media usage in organizations. The items to measure different purposes...

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Main Authors: Tajudeen, Farzana Parveen, Jaafar, Noor Ismawati, Ainin, Sulaiman
Format: Article
Published: Elsevier 2018
Subjects:
HF Commerce
QA75 Electronic computers. Computer science
T Technology (General)
Online Access:http://eprints.um.edu.my/20571/
https://doi.org/10.1016/j.im.2017.08.004
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spelling my.um.eprints.205712019-03-04T04:19:43Z http://eprints.um.edu.my/20571/ Understanding the impact of social media usage among organizations Tajudeen, Farzana Parveen Jaafar, Noor Ismawati Ainin, Sulaiman HF Commerce QA75 Electronic computers. Computer science T Technology (General) This study investigates the antecedents and impact of social media usage in organizations. This study uses the technology, organization, and environment framework and includes certain antecedent factors that are specific to social media usage in organizations. The items to measure different purposes of social media usage in organizations were developed, which contribute to the enhancement of social media usage measurement. This study develops and tests an integrated model that contributes to the scholarly research on social media and information systems. The study also helps organizations to understand the benefits of social media usage and provides a justification for investments in social media by organizations. Elsevier 2018 Article PeerReviewed Tajudeen, Farzana Parveen and Jaafar, Noor Ismawati and Ainin, Sulaiman (2018) Understanding the impact of social media usage among organizations. Information & Management, 55 (3). pp. 308-321. ISSN 0378-7206 https://doi.org/10.1016/j.im.2017.08.004 doi:10.1016/j.im.2017.08.004
institution Universiti Malaya
building UM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaya
content_source UM Research Repository
url_provider http://eprints.um.edu.my/
topic HF Commerce
QA75 Electronic computers. Computer science
T Technology (General)
spellingShingle HF Commerce
QA75 Electronic computers. Computer science
T Technology (General)
Tajudeen, Farzana Parveen
Jaafar, Noor Ismawati
Ainin, Sulaiman
Understanding the impact of social media usage among organizations
description This study investigates the antecedents and impact of social media usage in organizations. This study uses the technology, organization, and environment framework and includes certain antecedent factors that are specific to social media usage in organizations. The items to measure different purposes of social media usage in organizations were developed, which contribute to the enhancement of social media usage measurement. This study develops and tests an integrated model that contributes to the scholarly research on social media and information systems. The study also helps organizations to understand the benefits of social media usage and provides a justification for investments in social media by organizations.
format Article
author Tajudeen, Farzana Parveen
Jaafar, Noor Ismawati
Ainin, Sulaiman
author_facet Tajudeen, Farzana Parveen
Jaafar, Noor Ismawati
Ainin, Sulaiman
author_sort Tajudeen, Farzana Parveen
title Understanding the impact of social media usage among organizations
title_short Understanding the impact of social media usage among organizations
title_full Understanding the impact of social media usage among organizations
title_fullStr Understanding the impact of social media usage among organizations
title_full_unstemmed Understanding the impact of social media usage among organizations
title_sort understanding the impact of social media usage among organizations
publisher Elsevier
publishDate 2018
url http://eprints.um.edu.my/20571/
https://doi.org/10.1016/j.im.2017.08.004
_version_ 1643691318420963328
score 13.211869

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