MUB552 : Creative promotion in new media / College of Creative Arts

The changes in the media landscape, the evolution of convergence, the explosion of web 2.0 including social media as well as their implications for business and communication environments, are important elements, which any inspiring journalist, marketer or communicator should be aware of, understand...

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Bibliographic Details
Main Author: UiTM, College of Creative Arts
Format: Teaching Resource
Language:English
Published: Universiti Teknologi MARA (UiTM) 2023
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Online Access:https://ir.uitm.edu.my/id/eprint/99442/1/99442.pdf
https://ir.uitm.edu.my/id/eprint/99442/
https://aims.uitm.edu.my/
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