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A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.]

This project paper reveals the perception of Newton products among consumers. Their acceptance and attitudes towards the products and the size of market segment, actually achieved in the effort of distributing them. The degree of acceptance indicates what is lacking in Newton products, that are pre...

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Main Authors: Abdul Rahim, Ros Azman Shah, Abd Aziz, Rogayah, Talib, Faridah Hanim, Abdullah, Latifah, Abdullah, Norra, Omar, Natrah
Format: Student Project
Language:English
Published: 1985
Subjects:
Marketing
Online Access:https://ir.uitm.edu.my/id/eprint/96590/1/96590.pdf
https://ir.uitm.edu.my/id/eprint/96590/
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id my.uitm.ir.96590
record_format eprints
spelling my.uitm.ir.965902024-06-24T16:25:59Z https://ir.uitm.edu.my/id/eprint/96590/ A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.] Abdul Rahim, Ros Azman Shah Abd Aziz, Rogayah Talib, Faridah Hanim Abdullah, Latifah Abdullah, Norra Omar, Natrah Marketing This project paper reveals the perception of Newton products among consumers. Their acceptance and attitudes towards the products and the size of market segment, actually achieved in the effort of distributing them. The degree of acceptance indicates what is lacking in Newton products, that are present in order as part of the product attributes that would helps consumers to make their decisions in making a purchase. The findings would lead to steps to be taken in order to improve the marketability of Newton products. 1985 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/96590/1/96590.pdf A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.]. (1985) [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Marketing
spellingShingle Marketing
Abdul Rahim, Ros Azman Shah
Abd Aziz, Rogayah
Talib, Faridah Hanim
Abdullah, Latifah
Abdullah, Norra
Omar, Natrah
A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.]
description This project paper reveals the perception of Newton products among consumers. Their acceptance and attitudes towards the products and the size of market segment, actually achieved in the effort of distributing them. The degree of acceptance indicates what is lacking in Newton products, that are present in order as part of the product attributes that would helps consumers to make their decisions in making a purchase. The findings would lead to steps to be taken in order to improve the marketability of Newton products.
format Student Project
author Abdul Rahim, Ros Azman Shah
Abd Aziz, Rogayah
Talib, Faridah Hanim
Abdullah, Latifah
Abdullah, Norra
Omar, Natrah
author_facet Abdul Rahim, Ros Azman Shah
Abd Aziz, Rogayah
Talib, Faridah Hanim
Abdullah, Latifah
Abdullah, Norra
Omar, Natrah
author_sort Abdul Rahim, Ros Azman Shah
title A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.]
title_short A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.]
title_full A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.]
title_fullStr A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.]
title_full_unstemmed A study about consumers' acceptance towards Newton products / Ros Azman Shah Abdul Rahim ... [et al.]
title_sort study about consumers' acceptance towards newton products / ros azman shah abdul rahim ... [et al.]
publishDate 1985
url https://ir.uitm.edu.my/id/eprint/96590/1/96590.pdf
https://ir.uitm.edu.my/id/eprint/96590/
_version_ 1802981101226950656
score 13.211869

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