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The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari

The first decade of the millennium is set to be hugely challenging for the tourism and hospitality sector in the ASEAN region. The hospitality sector in Malaysia has emerged and become the second largest contributor in terms of foreign earnings towards national income. This research is to collect in...

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Main Author: Bahari, Nayang Liyana
Format: Student Project
Language:English
Published: 2007
Subjects:
Consumer satisfaction
Online Access:https://ir.uitm.edu.my/id/eprint/96272/1/96272.pdf
https://ir.uitm.edu.my/id/eprint/96272/
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id my.uitm.ir.96272
record_format eprints
spelling my.uitm.ir.962722024-06-11T16:44:47Z https://ir.uitm.edu.my/id/eprint/96272/ The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari Bahari, Nayang Liyana Consumer satisfaction The first decade of the millennium is set to be hugely challenging for the tourism and hospitality sector in the ASEAN region. The hospitality sector in Malaysia has emerged and become the second largest contributor in terms of foreign earnings towards national income. This research is to collect information about service quality towards customer satisfaction at the Pacific Sutera Harbour Resort. The purpose of this research is to enable immediate action and respond to the customer's needs and wants. The result of the research was obtained through analysis and data interpretation, observation and personal interview conducted. According to the analysis, the service quality that the Pacific Sutera Harbour Resort provided was contributed to the customer's satisfaction. As far as we concerned, any organization that was dealing directly with customer might face several problems especially in meeting customer expectations before they use the service or product. In addition, the customer service philosophy requires the total commitment and dedication towards creating "moments of delight" in our pursuit of service excellent. 2007 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/96272/1/96272.pdf The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari. (2007) [Student Project] (Submitted)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Consumer satisfaction
spellingShingle Consumer satisfaction
Bahari, Nayang Liyana
The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari
description The first decade of the millennium is set to be hugely challenging for the tourism and hospitality sector in the ASEAN region. The hospitality sector in Malaysia has emerged and become the second largest contributor in terms of foreign earnings towards national income. This research is to collect information about service quality towards customer satisfaction at the Pacific Sutera Harbour Resort. The purpose of this research is to enable immediate action and respond to the customer's needs and wants. The result of the research was obtained through analysis and data interpretation, observation and personal interview conducted. According to the analysis, the service quality that the Pacific Sutera Harbour Resort provided was contributed to the customer's satisfaction. As far as we concerned, any organization that was dealing directly with customer might face several problems especially in meeting customer expectations before they use the service or product. In addition, the customer service philosophy requires the total commitment and dedication towards creating "moments of delight" in our pursuit of service excellent.
format Student Project
author Bahari, Nayang Liyana
author_facet Bahari, Nayang Liyana
author_sort Bahari, Nayang Liyana
title The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari
title_short The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari
title_full The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari
title_fullStr The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari
title_full_unstemmed The performance of service quality towards customer satisfaction at the Pacific Sutera Harbour Resort / Nayang Liyana Bahari
title_sort performance of service quality towards customer satisfaction at the pacific sutera harbour resort / nayang liyana bahari
publishDate 2007
url https://ir.uitm.edu.my/id/eprint/96272/1/96272.pdf
https://ir.uitm.edu.my/id/eprint/96272/
_version_ 1802981011923927040
score 13.211869

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