The effectiveness of service quality at Perodua Tawau / Kartini Sitti Asmah Makulan @ Kilau
Perusahaan Otomobil Kedua Sdn Bhd (PERODUA) was established in 1993. The joint venture partners / shareholders of Perodua and their respective shareholding are UMW Corporation Sdn Bhd (38%), Daihatsu Motor Co. Ltd. (20%), MBM Resources Berhad (20%), PNB Equity Resources Corporation Sdn Bhd (10%), Mi...
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| Format: | Student Project |
| Language: | English |
| Published: |
2007
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| Online Access: | https://ir.uitm.edu.my/id/eprint/96105/1/96105.pdf https://ir.uitm.edu.my/id/eprint/96105/ |
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| Summary: | Perusahaan Otomobil Kedua Sdn Bhd (PERODUA) was established in 1993. The joint venture partners / shareholders of Perodua and their respective shareholding are UMW Corporation Sdn Bhd (38%), Daihatsu Motor Co. Ltd. (20%), MBM Resources Berhad (20%), PNB Equity Resources Corporation Sdn Bhd (10%), Miitsui & Co. Ltd (7%) and Daihatsu (Malaysia) Sdn Bhd (5%).
Source: www.perodua.com
The company's operations commenced early 1994 and the first vehicle, the ever so popular, Perodua Kancil was introduced to the Malaysian market in August 1994. Now, Perodua had produced six cars which are Perodua Kancil, Perodua Kelisa, Perodua Rusa, Perodua Kenari, Perodua Kembara, and the latest one is Perodua Myvi. |
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