The involvement of alumni from the Faculty of Administrative Science and Policy Studies (FSPPP) Sarawak in entrepreneurship: online business / Khairunnisa Daud and Hanna Mazni Mohamad Sadikin

This qualitative research study investigates the engagement of alumni from the Faculty of Science Administrative and Policy Studies Sarawak (FSPPP) in entrepreneurship, specifically focusing on the realm of online business. Utilizing a snowball sampling technique, we conducted in-depth interviews wi...

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Bibliographic Details
Main Authors: Khairunnisa, Daud, Mohamad Sadikin, Hanna Mazni
Format: Student Project
Language:English
Published: 2024
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/94920/1/94920.pdf
https://ir.uitm.edu.my/id/eprint/94920/
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Summary:This qualitative research study investigates the engagement of alumni from the Faculty of Science Administrative and Policy Studies Sarawak (FSPPP) in entrepreneurship, specifically focusing on the realm of online business. Utilizing a snowball sampling technique, we conducted in-depth interviews with eight participants to explore their experiences in the online business landscape. The findings ofour research provide a nuanced understanding ofthe factors influencing the involvement of FSPPP alumni in online business. Through the voices of our participants, we gained insights into the challenges they face and the advantages and disadvantages they perceive as business owners in the online sphere. This study highlights the importance of alumni perspectives in comprehending the dynamics of online business. It provides a groundwork for future research and interventions to support entrepreneurial efforts in the constantly evolving digital landscape.