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A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi

Customer dissatisfaction may arise when products they buy is not up to their expectations due to some inefficiency of the Service of an organization. The study aimed to measure the level of customer satisfaction of products traded in Sawit Kinabalu Edible Oils. Products and Service delivered to the...

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Main Author: Mark Suinggi, Wilbur
Format: Thesis
Language:English
Published: 2008
Subjects:
Consumer satisfaction
Online Access:https://ir.uitm.edu.my/id/eprint/92659/1/92659.pdf
https://ir.uitm.edu.my/id/eprint/92659/
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id my.uitm.ir.92659
record_format eprints
spelling my.uitm.ir.926592024-03-20T15:36:01Z https://ir.uitm.edu.my/id/eprint/92659/ A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi Mark Suinggi, Wilbur Consumer satisfaction Customer dissatisfaction may arise when products they buy is not up to their expectations due to some inefficiency of the Service of an organization. The study aimed to measure the level of customer satisfaction of products traded in Sawit Kinabalu Edible Oils. Products and Service delivered to the buyers is satisfied by the customers and the organization is well managed. Key findings were that certain area in the service at the refinery was not efficiently designed. Responses from the customers tell that even though the staffs produced quality product, but still quite a number of customers were unhappy on certain matter especially on the quantity variance and loading time. This paper concludes with suggestions for future research and managerial implications. 2008 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/92659/1/92659.pdf A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi. (2008) UNSPECIFIED thesis, thesis, Universiti Teknologi MARA, Sabah.
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Consumer satisfaction
spellingShingle Consumer satisfaction
Mark Suinggi, Wilbur
A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi
description Customer dissatisfaction may arise when products they buy is not up to their expectations due to some inefficiency of the Service of an organization. The study aimed to measure the level of customer satisfaction of products traded in Sawit Kinabalu Edible Oils. Products and Service delivered to the buyers is satisfied by the customers and the organization is well managed. Key findings were that certain area in the service at the refinery was not efficiently designed. Responses from the customers tell that even though the staffs produced quality product, but still quite a number of customers were unhappy on certain matter especially on the quantity variance and loading time. This paper concludes with suggestions for future research and managerial implications.
format Thesis
author Mark Suinggi, Wilbur
author_facet Mark Suinggi, Wilbur
author_sort Mark Suinggi, Wilbur
title A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi
title_short A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi
title_full A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi
title_fullStr A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi
title_full_unstemmed A study on the customer satisfaction on products traded in Sawit Kinabalu Edible Oils / Wilbur Mark Suinggi
title_sort study on the customer satisfaction on products traded in sawit kinabalu edible oils / wilbur mark suinggi
publishDate 2008
url https://ir.uitm.edu.my/id/eprint/92659/1/92659.pdf
https://ir.uitm.edu.my/id/eprint/92659/
_version_ 1794641513320284160
score 13.211869

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