BRM701: Business research application / Arshad Ayub Graduate Business School
This is a specialization course, graded and it carries 3 (three) credit hour units. Class attendance is required as per academic regulations. It is both qualitative and quantitative in nature designed to enhance strategic, analytical, and inquisitive approach of applying knowledge acquired in other...
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| Format: | Teaching Resource |
| Language: | English |
| Published: |
2022
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| Online Access: | https://ir.uitm.edu.my/id/eprint/90746/1/90746.pdf https://ir.uitm.edu.my/id/eprint/90746/ https://aims.uitm.edu.my |
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| Summary: | This is a specialization course, graded and it carries 3 (three) credit hour units. Class attendance is required as per academic regulations. It is both qualitative and quantitative in nature designed to enhance strategic, analytical, and inquisitive approach of applying knowledge acquired in other functional areas of the MBA curriculum. The emphasis therefore is on PROCESS without sacrificing contents though it may differ in vigorous treatment as data gathering and analysis. |
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