Aziatex Global Sdn Bhd / Izz Zulhilmi Zainor @ Zainal

This report provides a brief overview of the SWOT analysis conducted during the practical training. This analysis aims to assess the company's internal strengths and weaknesses, as well as external opportunities and threats, to gain insight into its competitive position and growth prospects. Th...

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Bibliographic Details
Main Author: Zainor @ Zainal, Izz Zulhilmi
Format: Monograph
Language:English
Published: Faculty of Business and Management 2023
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/90535/1/90535.pdf
https://ir.uitm.edu.my/id/eprint/90535/
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Summary:This report provides a brief overview of the SWOT analysis conducted during the practical training. This analysis aims to assess the company's internal strengths and weaknesses, as well as external opportunities and threats, to gain insight into its competitive position and growth prospects. The SWOT analysis revealed several key findings. Internally, the company demonstrated strengths in the form o f a dedicated and skilled workforce, innovative product offerings, and a strong brand reputation. These strengths provide a solid foundation for the company to capitalize on market opportunities and maintain its competitive edge. However, the analysis also identified areas of improvement, such as streamlining internal processes, enhancing employee training and development, and expanding the company's digital presence. Addressing these weaknesses will be crucial in achieving operational efficiency and long-term sustainability. Externally, the analysis identified various opportunities for the company to explore, including growing market demand, emerging technologies, and potential strategic partnerships. By embracing these opportunities, the company can expand its market reach and diversify its offerings. Nonetheless, the SWOT analysis also highlighted potential threats, such as changing consumer preferences, economic uncertainties, and intensified competition. The company needs to implement robust risk management strategies and stay vigilant to mitigate these threats effectively. In conclusion, the SWOT analysis serves as a valuable roadmap for [Company Name] to shape its strategic direction and drive sustainable growth. By leveraging its strengths, addressing weaknesses, exploring opportunities, and mitigating threats, the company can position itself for success in a dynamic business landscape. The findings of this analysis will guide decision-making and provide a solid foundation for the company's future endeavors. As the internship concludes, the recommendations derived from the SWOT analysis will aid in steering company towards achieving its goals, staying competitive, and thriving in the market the insights gained during this internship are instrumental in shaping the company's future trajectory and fostering a culture of continuous improvement and innovation.