Factors that influence domestic tourists’ decision to visit nature-based tourism destinations in the northern region of Malaysia / Wan Sarah Shuhada Wan Shamshudi ... [et al.]

Nature-based tourism is a growing trend that drives sustainable options within the tourism industry. This study aimed to explore the factors that influence domestic tourists’ decision to visit nature-based tourism in relation of six independent variables: nature, escape, activities, novelty, nostalg...

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Bibliographic Details
Main Authors: Wan Shamshudi, Wan Sarah Shuhada, Radzuan, Farah Nadiah, Faizal, Nur Faza Atiqa, Mohd Yazid, Siti Amalina, Md Yusof, Mohd Khairulanwar, Mohd Aznan, Ellail Ain
Format: Article
Language:English
Published: Universiti Teknologi MARA, Perlis 2024
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/90365/2/90365.pdf
https://ir.uitm.edu.my/id/eprint/90365/
https://myjms.mohe.gov.my/index.php/intelek/index
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