Factor influencing Gen Y's in choosing sports event activities: a case study of six foot Yellow Worldwide Sdn Bhd on Songkrun 2017 / Fatin Nabilah Hashim
Sports events activities such as outdoor runners are one of the fastest growing activities in the sports industry. Participation in the sports events may lead to many benefits to the events attendees. It also important to know whether the sports events activities are being recognized by the events a...
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| Format: | Student Project |
| Language: | English |
| Published: |
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/89292/1/89292.pdf https://ir.uitm.edu.my/id/eprint/89292/ |
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