The study on factors affecting customer loyalty by using internet banking: case study at Legoland Malaysia Taman Tema Sdn Bhd / Siti Aisyah Adam and Syahirah Nasir
Internet banking (IB) has become one of the widely used banking services among Malaysian retail banking customers in recent years and is gaining popularity in Malaysia. Currently there are 23 commercial bank (local and foreign banks) operating in Malaysia that provides Internet banking services. The...
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| Main Authors: | , |
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| Format: | Student Project |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/86292/1/86292.pdf https://ir.uitm.edu.my/id/eprint/86292/ |
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