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Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran

Entrepreneurship has been acknowledged as one of the best strategies in a nation’s economic development to accomplish economic growth and withstand competitiveness in the fast challenging trends of globalisation. Malaysia is one of the few economies in the Asian region that has variety of supporting...

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Main Author: Wan Shukran, Sharifah Suzana
Format: Thesis
Language:English
Published: 2019
Subjects:
Communication
Women. Feminism
Online Access:https://ir.uitm.edu.my/id/eprint/82811/1/82811.pdf
https://ir.uitm.edu.my/id/eprint/82811/
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id my.uitm.ir.82811
record_format eprints
spelling my.uitm.ir.828112024-02-02T08:19:30Z https://ir.uitm.edu.my/id/eprint/82811/ Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran Wan Shukran, Sharifah Suzana Communication Women. Feminism Entrepreneurship has been acknowledged as one of the best strategies in a nation’s economic development to accomplish economic growth and withstand competitiveness in the fast challenging trends of globalisation. Malaysia is one of the few economies in the Asian region that has variety of supporting mechanisms and policies extensively open for all entrepreneurs, including women. The government’s move in accentuating entrepreneurship among women is reflected through various platforms that lead to prominent transformation in Malaysia’s sharing economy. The development has created many ways that women can embrace and catalyze in business escalation. Since the barriers to entrepreneurship have been lowered, wealth creation and affluence are more accessible to women. However, the involvement of women and their performance in entrepreneurship are still considered as low despite the various initiatives given. Applying the theories of Entrepreneurial Orientation, Market Orientation and Social Networking this research attempts to examine their relationship in influencing women entrepreneurs’ success in Malaysia. Although much studies have been done to investigate the various effect of Entrepreneurial Orientation and Market Orientation, none has incorporated Social Networking in the study. 2019 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/82811/1/82811.pdf Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran. (2019) PhD thesis, thesis, Universiti Teknologi MARA (UiTM). <http://terminalib.uitm.edu.my/82811.pdf>
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Communication
Women. Feminism
spellingShingle Communication
Women. Feminism
Wan Shukran, Sharifah Suzana
Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran
description Entrepreneurship has been acknowledged as one of the best strategies in a nation’s economic development to accomplish economic growth and withstand competitiveness in the fast challenging trends of globalisation. Malaysia is one of the few economies in the Asian region that has variety of supporting mechanisms and policies extensively open for all entrepreneurs, including women. The government’s move in accentuating entrepreneurship among women is reflected through various platforms that lead to prominent transformation in Malaysia’s sharing economy. The development has created many ways that women can embrace and catalyze in business escalation. Since the barriers to entrepreneurship have been lowered, wealth creation and affluence are more accessible to women. However, the involvement of women and their performance in entrepreneurship are still considered as low despite the various initiatives given. Applying the theories of Entrepreneurial Orientation, Market Orientation and Social Networking this research attempts to examine their relationship in influencing women entrepreneurs’ success in Malaysia. Although much studies have been done to investigate the various effect of Entrepreneurial Orientation and Market Orientation, none has incorporated Social Networking in the study.
format Thesis
author Wan Shukran, Sharifah Suzana
author_facet Wan Shukran, Sharifah Suzana
author_sort Wan Shukran, Sharifah Suzana
title Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran
title_short Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran
title_full Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran
title_fullStr Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran
title_full_unstemmed Women entrepreneurs in Malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / Sharifah Suzana Wan Shukran
title_sort women entrepreneurs in malaysia: the role of entrepreneurial orientation, market orientation and social networking in affecting the business success / sharifah suzana wan shukran
publishDate 2019
url https://ir.uitm.edu.my/id/eprint/82811/1/82811.pdf
https://ir.uitm.edu.my/id/eprint/82811/
_version_ 1789944544343621632
score 13.211869

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