International market entry strategies by Malaysian Construction Firms / Che Khairil Izam Che Ibrahim, Jazuri Abdullah and Muhammad Hafeez Osman
Globalization by definition involves trans-boundary activities. Globalization frequently translates into creation of new construction markets. Focusing on the entry strategies is one of the important dimensions of the process of internationalization of Malaysian construction firms. In securing the...
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Main Authors: | , , |
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Format: | Research Reports |
Language: | English |
Published: |
Institute of Research, Development and Commercialization , Universiti Teknologi MARA
2009
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Online Access: | https://ir.uitm.edu.my/id/eprint/8259/2/8259.pdf https://ir.uitm.edu.my/id/eprint/8259/ |
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