Improving MSME performance through social media strategy / Toni Hidayat … [et al.]
This study aims to determine the influence of social media implementation on the development of small and medium enterprises, the influence of social media on improving MSME performance, and whether the use of social media affects MSME performance. The results of this study will be used by the gover...
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| Main Authors: | , , , , |
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| Format: | Book Section |
| Language: | English |
| Published: |
Division of Research, Industrial Linkages and Alumni, UiTM Cawangan Melaka
2023
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/81790/1/81790.pdf https://ir.uitm.edu.my/id/eprint/81790/ https://www.mic3st.com/ |
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