A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman

This research was done to see the characteristics affecting consumer behaviour in relation to minimizing plastic bag usage in the area of Kota Kinabalu city. The objective of this study is to evaluate the awareness of public towards the importance of minimizing plastic bag usage. Based on the findin...

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Main Author: Saman, Siti Norasikin
Format: Student Project
Language:English
Published: 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/80445/1/80445.pdf
https://ir.uitm.edu.my/id/eprint/80445/
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spelling my.uitm.ir.804452023-06-25T14:52:09Z https://ir.uitm.edu.my/id/eprint/80445/ A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman Saman, Siti Norasikin Environmentalism. Green movement Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling This research was done to see the characteristics affecting consumer behaviour in relation to minimizing plastic bag usage in the area of Kota Kinabalu city. The objective of this study is to evaluate the awareness of public towards the importance of minimizing plastic bag usage. Based on the finding, it can be describe that majority of the respondents seemed to be more aware toward the importance of minimizing plastic bag. Conclusion from this study shows that mostly people use plastic bag when they go to shopping and for rubbish. The usage of plastic bag is everywhere even though people know about the responsibility of public to minimize plastic bag is important. In addition, there are several characteristic that may influences consumer behaviour which consists of social, personal, psychological, and learning. 2010 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/80445/1/80445.pdf A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman. (2010) [Student Project] (Submitted)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Environmentalism. Green movement
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
spellingShingle Environmentalism. Green movement
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Saman, Siti Norasikin
A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman
description This research was done to see the characteristics affecting consumer behaviour in relation to minimizing plastic bag usage in the area of Kota Kinabalu city. The objective of this study is to evaluate the awareness of public towards the importance of minimizing plastic bag usage. Based on the finding, it can be describe that majority of the respondents seemed to be more aware toward the importance of minimizing plastic bag. Conclusion from this study shows that mostly people use plastic bag when they go to shopping and for rubbish. The usage of plastic bag is everywhere even though people know about the responsibility of public to minimize plastic bag is important. In addition, there are several characteristic that may influences consumer behaviour which consists of social, personal, psychological, and learning.
format Student Project
author Saman, Siti Norasikin
author_facet Saman, Siti Norasikin
author_sort Saman, Siti Norasikin
title A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman
title_short A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman
title_full A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman
title_fullStr A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman
title_full_unstemmed A survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of Kota Kinabalu / Siti Norasikin Saman
title_sort survey of characteristics affecting consumer behavior in relation to minimizing plastic bag usage in the area of kota kinabalu / siti norasikin saman
publishDate 2010
url https://ir.uitm.edu.my/id/eprint/80445/1/80445.pdf
https://ir.uitm.edu.my/id/eprint/80445/
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