The effectiveness of promotional strategy of Sijil Simpanan Premium in Kota Kinabalu, Sabah / Nur Sheraida Alimadi

This research is embodied in direction of finding the information regarding the effectiveness of promotional strategy of Sijil Simpanan Premium, one of Bank Simpanan Nasional's products and how effective it is to reach all potential and existing customers. The study will be based on the respond...

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Bibliographic Details
Main Author: Alimadi, Nur Sheraida
Format: Student Project
Language:English
Published: 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/79910/1/79910.pdf
https://ir.uitm.edu.my/id/eprint/79910/
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