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Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan

The objective of this study is to examine the factors that influence students to choose accounting as their academic program. Utilising the Theory of Reasoned Action, the study predicted that students’ intention to choose accounting as their academic program is influenced by their attitude towards a...

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Main Authors: Zakaria, Maheran, Wan Fauzi, Wan Noor Asmuni, Hasan, Siti Jeslyn
Format: Article
Language:English
Published: University Publication Centre (UPENA) 2012
Subjects:
Accounting. Bookkeeping
Higher Education
Online Access:https://ir.uitm.edu.my/id/eprint/77738/1/77738.pdf
https://ir.uitm.edu.my/id/eprint/77738/
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spelling my.uitm.ir.777382023-06-01T04:18:33Z https://ir.uitm.edu.my/id/eprint/77738/ Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan Zakaria, Maheran Wan Fauzi, Wan Noor Asmuni Hasan, Siti Jeslyn Accounting. Bookkeeping Higher Education The objective of this study is to examine the factors that influence students to choose accounting as their academic program. Utilising the Theory of Reasoned Action, the study predicted that students’ intention to choose accounting as their academic program is influenced by their attitude towards accounting subject and subjective norm. Data were collected via survey of which approximately 400 sets questionnaire were sent to accounting students of Universiti Teknologi MARA Kelantan. From this amount, 340 students responded with the response rate of 85.0 percent. The results were analyzed using SPSS 17 and from the findings, it can be concluded that both attitude towards accounting program and subjective norms are positively related in influencing students’ decision to choose accounting as an academic program. The findings provide useful insights for policy makers, accounting professional bodies and higher learning institutions in formulating strategies to promote the accounting program to tertiary students. University Publication Centre (UPENA) 2012-01 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/77738/1/77738.pdf Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan. (2012) Journal of Academic Minds <https://ir.uitm.edu.my/view/publication/Journal_of_Academic_Minds.html>, 6 (1). pp. 1-20. ISSN 1823-6634
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Accounting. Bookkeeping
Higher Education
spellingShingle Accounting. Bookkeeping
Higher Education
Zakaria, Maheran
Wan Fauzi, Wan Noor Asmuni
Hasan, Siti Jeslyn
Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan
description The objective of this study is to examine the factors that influence students to choose accounting as their academic program. Utilising the Theory of Reasoned Action, the study predicted that students’ intention to choose accounting as their academic program is influenced by their attitude towards accounting subject and subjective norm. Data were collected via survey of which approximately 400 sets questionnaire were sent to accounting students of Universiti Teknologi MARA Kelantan. From this amount, 340 students responded with the response rate of 85.0 percent. The results were analyzed using SPSS 17 and from the findings, it can be concluded that both attitude towards accounting program and subjective norms are positively related in influencing students’ decision to choose accounting as an academic program. The findings provide useful insights for policy makers, accounting professional bodies and higher learning institutions in formulating strategies to promote the accounting program to tertiary students.
format Article
author Zakaria, Maheran
Wan Fauzi, Wan Noor Asmuni
Hasan, Siti Jeslyn
author_facet Zakaria, Maheran
Wan Fauzi, Wan Noor Asmuni
Hasan, Siti Jeslyn
author_sort Zakaria, Maheran
title Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan
title_short Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan
title_full Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan
title_fullStr Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan
title_full_unstemmed Accounting as a choice of academic program / Maheran Zakaria , Wan Noor Asmuni Wan Fauzi and Siti Jeslyn Hasan
title_sort accounting as a choice of academic program / maheran zakaria , wan noor asmuni wan fauzi and siti jeslyn hasan
publisher University Publication Centre (UPENA)
publishDate 2012
url https://ir.uitm.edu.my/id/eprint/77738/1/77738.pdf
https://ir.uitm.edu.my/id/eprint/77738/
_version_ 1768011666203607040
score 13.211869

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