Service quality in hospitality industry: a study of homestay in Melaka / Nor Shahrina Mohd Rafien, Zunaidah Ab Hassan and Azhana Othman
The development of homestay industry in Melaka as well as the other states in Malaysia is still new. A lot of promotion activities are done by the Ministry of Culture, Arts and Tourism to introduce the homestay programme locally and internationally. This study focused on the service quality in hospi...
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Main Authors: | , , |
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Format: | Book Section |
Language: | English |
Published: |
Division of Research, Industrial Linkages and Alumni, UiTM Cawangan Melaka
2011
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/77388/1/77388.pdf https://ir.uitm.edu.my/id/eprint/77388/ |
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