Alive Cafe / Aini Nadhirah Abd Razak ...[et al.]

Alive Café is a partnership business that located in Shah Alam, Selangor. Alive Café is involved in food and beverage and entertainment industry where Alive Café provide an internet café and the foods. The target market of Alive Café company is all dessert and coffee lover, students, working people...

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Main Authors: Abd Razak, Aini Nadhirah, Adnan, Khairunnisa, Zulkefli, Wan Nursyaidatul Damia, Abdullah, Noor Aishah, Mohd Masseri, Nurul Afifah
Format: Entrepreneurship Project
Language:English
Published: 2023
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/76352/1/76352.pdf
https://ir.uitm.edu.my/id/eprint/76352/
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spelling my.uitm.ir.763522024-10-16T07:34:52Z https://ir.uitm.edu.my/id/eprint/76352/ Alive Cafe / Aini Nadhirah Abd Razak ...[et al.] Abd Razak, Aini Nadhirah Adnan, Khairunnisa Zulkefli, Wan Nursyaidatul Damia Abdullah, Noor Aishah Mohd Masseri, Nurul Afifah Planning. Business planning. Strategic planning Restaurants, cafeterias, tearooms, etc. Alive Café is a partnership business that located in Shah Alam, Selangor. Alive Café is involved in food and beverage and entertainment industry where Alive Café provide an internet café and the foods. The target market of Alive Café company is all dessert and coffee lover, students, working people and for those who want to eat and use an internet or personal computer in Alive Café. For example, there are numerous cafes like that provide the dessert but don’t have a place to use a personal computer for those who don’t have the facility especially for students to hang out. Alive Café is led by five partners which are the general manager, the administration manager, the marketing manager, the operation manager, and the financial manager. All of the managers play important roles in this business and will work hard to ensure its success. Alive café managers play an important role in this business and will work hard to ensure its success. According to partners observations, Alive Café are targeting a broad range of customers because Alive Café is in the city, where there will be more opportunities to gain customers and entice them to use Alive Café services. In addition, the location that Alive Café choose is in Shah Alam. As people already know, location is important in attracting and keeping the best customers where most people check their locations carefully to achieve the best work-life balance. Therefore, good location can considerably improve a company's long-term profitability while choosing a poor location choice can cost of lost personnel, productivity, and capital. So, Alive Café decided to choose the location in Shah Alam because the population of people live there are bigger than any other location. Moreover, our company generally offer many types of food and beverages with drinks and an entertainment. The food and beverages that offered to people are fries, cake, coffee, non-coffee drink, soft drink and so on. Hence, this business also provides an internet café where we already provide the personal computer that people can use to do the assignment or plays game. Alive Café is very convenience where people can play game and eat on the same time. 2023 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/76352/1/76352.pdf Alive Cafe / Aini Nadhirah Abd Razak ...[et al.]. (2023) [Entrepreneurship Project] <http://terminalib.uitm.edu.my/76352.pdf> (Submitted)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Planning. Business planning. Strategic planning
Restaurants, cafeterias, tearooms, etc.
spellingShingle Planning. Business planning. Strategic planning
Restaurants, cafeterias, tearooms, etc.
Abd Razak, Aini Nadhirah
Adnan, Khairunnisa
Zulkefli, Wan Nursyaidatul Damia
Abdullah, Noor Aishah
Mohd Masseri, Nurul Afifah
Alive Cafe / Aini Nadhirah Abd Razak ...[et al.]
description Alive Café is a partnership business that located in Shah Alam, Selangor. Alive Café is involved in food and beverage and entertainment industry where Alive Café provide an internet café and the foods. The target market of Alive Café company is all dessert and coffee lover, students, working people and for those who want to eat and use an internet or personal computer in Alive Café. For example, there are numerous cafes like that provide the dessert but don’t have a place to use a personal computer for those who don’t have the facility especially for students to hang out. Alive Café is led by five partners which are the general manager, the administration manager, the marketing manager, the operation manager, and the financial manager. All of the managers play important roles in this business and will work hard to ensure its success. Alive café managers play an important role in this business and will work hard to ensure its success. According to partners observations, Alive Café are targeting a broad range of customers because Alive Café is in the city, where there will be more opportunities to gain customers and entice them to use Alive Café services. In addition, the location that Alive Café choose is in Shah Alam. As people already know, location is important in attracting and keeping the best customers where most people check their locations carefully to achieve the best work-life balance. Therefore, good location can considerably improve a company's long-term profitability while choosing a poor location choice can cost of lost personnel, productivity, and capital. So, Alive Café decided to choose the location in Shah Alam because the population of people live there are bigger than any other location. Moreover, our company generally offer many types of food and beverages with drinks and an entertainment. The food and beverages that offered to people are fries, cake, coffee, non-coffee drink, soft drink and so on. Hence, this business also provides an internet café where we already provide the personal computer that people can use to do the assignment or plays game. Alive Café is very convenience where people can play game and eat on the same time.
format Entrepreneurship Project
author Abd Razak, Aini Nadhirah
Adnan, Khairunnisa
Zulkefli, Wan Nursyaidatul Damia
Abdullah, Noor Aishah
Mohd Masseri, Nurul Afifah
author_facet Abd Razak, Aini Nadhirah
Adnan, Khairunnisa
Zulkefli, Wan Nursyaidatul Damia
Abdullah, Noor Aishah
Mohd Masseri, Nurul Afifah
author_sort Abd Razak, Aini Nadhirah
title Alive Cafe / Aini Nadhirah Abd Razak ...[et al.]
title_short Alive Cafe / Aini Nadhirah Abd Razak ...[et al.]
title_full Alive Cafe / Aini Nadhirah Abd Razak ...[et al.]
title_fullStr Alive Cafe / Aini Nadhirah Abd Razak ...[et al.]
title_full_unstemmed Alive Cafe / Aini Nadhirah Abd Razak ...[et al.]
title_sort alive cafe / aini nadhirah abd razak ...[et al.]
publishDate 2023
url https://ir.uitm.edu.my/id/eprint/76352/1/76352.pdf
https://ir.uitm.edu.my/id/eprint/76352/
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score 13.211869