ABR796: Applied Business Research (Presentation) / Arshad Ayub Graduate Business School
This course will provide a platform in understanding the role of BUSINESS research in shaping decision. This specialized course covers topics such as the nature of research, business problem, research design, theoretical framework, scales and measurement , questionnaire design, sampling design and p...
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Main Author: | UiTM, Arshad Ayub Graduate Business School |
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Format: | Teaching Resource |
Language: | English |
Published: |
Universiti Teknologi MARA (UiTM)
2017
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/75476/1/75476.pdf https://ir.uitm.edu.my/id/eprint/75476/ https://aims.uitm.edu.my/ |
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