The relationship between traditional travel agencies website design on customers' e-loyalty / Mazlina Mahdzar ... [et al.]
The website for a traditional travel agency is important as it is assumed that customers make purchases through a travel agency website, they trust for their tourism products and services. A pleasant website design may lead the online customers to continue to be loyal. This leads to the purpose...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Business and Management
2022
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/72141/1/72141.pdf https://ir.uitm.edu.my/id/eprint/72141/ https://myjms.mohe.gov.my/index.php/JIBE/index |
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