A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli
Double Six Tragedy, a tragedy that had shocked the Sabahan people in 1976, where the first Chief Minister of Sabah, Tun Fuad Stephens and other four of Sabah Top Leaders were perished in the tragic airplane tragedy. On 2010, a special gallery tribute to the remembrance of the victims whom perished i...
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2012
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my.uitm.ir.720352022-12-28T06:17:02Z https://ir.uitm.edu.my/id/eprint/72035/ A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli Rosli, Nurul Hidayah Sabah (Malaysia) History of geography History of discoveries, explorations, and travel Museums. Exhibitions Telemarketing. Internet marketing Market segmentation. Target marketing Marketing research. Marketing research companies. Sales forecasting Double Six Tragedy, a tragedy that had shocked the Sabahan people in 1976, where the first Chief Minister of Sabah, Tun Fuad Stephens and other four of Sabah Top Leaders were perished in the tragic airplane tragedy. On 2010, a special gallery tribute to the remembrance of the victims whom perished in the tragedy has been opened to public. After the gallery has been opened to the public in 2010, the gallery seems invisible to the public especially in Kota Kinabalu as there are less people that know about the gallery. A research has been carried out and questionnaire has been distributed among the public to know what are the factors and appropriate promotional strategies that can attract the visitors to visit the Double Six Gallery. 2012 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/72035/1/72035.pdf A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli. (2012) [Student Project] (Unpublished) |
| institution |
Universiti Teknologi Mara |
| building |
Tun Abdul Razak Library |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Teknologi Mara |
| content_source |
UiTM Institutional Repository |
| url_provider |
http://ir.uitm.edu.my/ |
| language |
English |
| topic |
Sabah (Malaysia) History of geography History of discoveries, explorations, and travel Museums. Exhibitions Telemarketing. Internet marketing Market segmentation. Target marketing Marketing research. Marketing research companies. Sales forecasting |
| spellingShingle |
Sabah (Malaysia) History of geography History of discoveries, explorations, and travel Museums. Exhibitions Telemarketing. Internet marketing Market segmentation. Target marketing Marketing research. Marketing research companies. Sales forecasting Rosli, Nurul Hidayah A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli |
| description |
Double Six Tragedy, a tragedy that had shocked the Sabahan people in 1976, where the first Chief Minister of Sabah, Tun Fuad Stephens and other four of Sabah Top Leaders were perished in the tragic airplane tragedy. On 2010, a special gallery tribute to the remembrance of the victims whom perished in the tragedy has been opened to public. After the gallery has been opened to the public in 2010, the gallery seems invisible to the public especially in Kota Kinabalu as there are less people that know about the gallery. A research has been carried out and questionnaire has been distributed among the public to know what are the factors and appropriate promotional strategies that can attract the visitors to visit the Double Six Gallery. |
| format |
Student Project |
| author |
Rosli, Nurul Hidayah |
| author_facet |
Rosli, Nurul Hidayah |
| author_sort |
Rosli, Nurul Hidayah |
| title |
A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli |
| title_short |
A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli |
| title_full |
A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli |
| title_fullStr |
A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli |
| title_full_unstemmed |
A study on promotional strategies for Double Six Gallery, Sembulan / Nurul Hidayah Rosli |
| title_sort |
study on promotional strategies for double six gallery, sembulan / nurul hidayah rosli |
| publishDate |
2012 |
| url |
https://ir.uitm.edu.my/id/eprint/72035/1/72035.pdf https://ir.uitm.edu.my/id/eprint/72035/ |
| _version_ |
1753791930782711808 |
| score |
13.211869 |