Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister

This research explores more on the Corporate Social Responsibilities strategies that have been implemented by Sabah Credit Corporation and to identify the correlation between competitive advantage and CSR strategies. Interviews were conducted with 15 selected staffs that is currently working at Saba...

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Main Author: Mac Alister, Sherer
Format: Student Project
Language:English
Published: 2012
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/70848/1/70848.pdf
https://ir.uitm.edu.my/id/eprint/70848/
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spelling my.uitm.ir.708482022-12-05T23:54:18Z https://ir.uitm.edu.my/id/eprint/70848/ Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister Mac Alister, Sherer Corporations HS Societies: secret, benevolent etc. Occupation societies This research explores more on the Corporate Social Responsibilities strategies that have been implemented by Sabah Credit Corporation and to identify the correlation between competitive advantage and CSR strategies. Interviews were conducted with 15 selected staffs that is currently working at Sabah Credit Corporation and data were analyzed using The Daily Interpretative Analysis where the notes and the recordings were reviewed and a summary were produced to interpret the data obtained. The findings suggest that CSR do increase competitive advantage of SCC. CSR was found to improve SCC's performance in term of employees' performance, management performance and also financial performance. Recommendations and suggestions were received from the staffs (interviewees). They suggested that the CSR strategies implemented in SCC to be publicized more so that the awareness of the local people in Sabah will increase. Besides that, they also recommended that the staffs should be more committed and involve more in their CSR activities. The reasons for implementing CSR strategies are identified as well. Lastly, the researcher concludes that SCC has a lot to improve to be an organization that perform a very fine CSR activities. 2012 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/70848/1/70848.pdf Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister. (2012) [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Corporations
HS Societies: secret, benevolent etc.
Occupation societies
spellingShingle Corporations
HS Societies: secret, benevolent etc.
Occupation societies
Mac Alister, Sherer
Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister
description This research explores more on the Corporate Social Responsibilities strategies that have been implemented by Sabah Credit Corporation and to identify the correlation between competitive advantage and CSR strategies. Interviews were conducted with 15 selected staffs that is currently working at Sabah Credit Corporation and data were analyzed using The Daily Interpretative Analysis where the notes and the recordings were reviewed and a summary were produced to interpret the data obtained. The findings suggest that CSR do increase competitive advantage of SCC. CSR was found to improve SCC's performance in term of employees' performance, management performance and also financial performance. Recommendations and suggestions were received from the staffs (interviewees). They suggested that the CSR strategies implemented in SCC to be publicized more so that the awareness of the local people in Sabah will increase. Besides that, they also recommended that the staffs should be more committed and involve more in their CSR activities. The reasons for implementing CSR strategies are identified as well. Lastly, the researcher concludes that SCC has a lot to improve to be an organization that perform a very fine CSR activities.
format Student Project
author Mac Alister, Sherer
author_facet Mac Alister, Sherer
author_sort Mac Alister, Sherer
title Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister
title_short Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister
title_full Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister
title_fullStr Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister
title_full_unstemmed Sabah Credit Corporation : creating competitive advantage through corporate social responsibility (CSR) strategies / Sherer Mac Alister
title_sort sabah credit corporation : creating competitive advantage through corporate social responsibility (csr) strategies / sherer mac alister
publishDate 2012
url https://ir.uitm.edu.my/id/eprint/70848/1/70848.pdf
https://ir.uitm.edu.my/id/eprint/70848/
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score 13.211869