Staff View: Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail

Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail

This paper investigates the factors detennining the Malaysian banking consumers' perception on Electronic Banking (EB) transactions. A research framework was developed to testify the statistical relationships among consumer perceptions on EB transactions. Factor analysis was performed to extrac...

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Main Authors:	Yakup, Husni, Ibrahim, Saiful Bahari, Ismail, Mazlan
Format:	Student Project
Language:	English
Published:	2012
Subjects:	HF Commerce Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/69500/1/69500.pdf https://ir.uitm.edu.my/id/eprint/69500/
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id	my.uitm.ir.69500
record_format	eprints
spelling	my.uitm.ir.695002023-03-13T01:46:51Z https://ir.uitm.edu.my/id/eprint/69500/ Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail Yakup, Husni Ibrahim, Saiful Bahari Ismail, Mazlan HF Commerce Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction This paper investigates the factors detennining the Malaysian banking consumers' perception on Electronic Banking (EB) transactions. A research framework was developed to testify the statistical relationships among consumer perceptions on EB transactions. Factor analysis was performed to extract and decide on the number of factors underlying asset of measured variables of interest. This paper also presents the results of research on the consumers' perception of EB facilities among consumers of Maybank Hutu Perak. The research was carried out with the aim of measuring the perception of EB in using the bank facilities provided. With this purpose in mind, a questionnaire was developed and distributed to Maybank's consumers in Hutu Perak area. The data were gathered from the Maybank consumers' data base in Hulu Perak. The data were analyzed using Statistical Package for the Social Sciences (SPSS) and Microsoft Excel were presented using tables and figures. Suggestions on the necessary effort that need to be taken by Maybank Berhad in enhancing the perceptions and overall EB effectiveness are then proposed. It will helps the management of Maybank Berhad that how they can improve the EB services and what are the potential issues or services that should be introduced in society to facilitate the customers in a better way and to compete their rivals in banking industry. 2012 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/69500/1/69500.pdf Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail. (2012) [Student Project] <http://terminalib.uitm.edu.my/69500.pdf>
institution	Universiti Teknologi Mara
building	Tun Abdul Razak Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	Universiti Teknologi Mara
content_source	UiTM Institutional Repository
url_provider	http://ir.uitm.edu.my/
language	English
topic	HF Commerce Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction
spellingShingle	HF Commerce Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Yakup, Husni Ibrahim, Saiful Bahari Ismail, Mazlan Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail
description	This paper investigates the factors detennining the Malaysian banking consumers' perception on Electronic Banking (EB) transactions. A research framework was developed to testify the statistical relationships among consumer perceptions on EB transactions. Factor analysis was performed to extract and decide on the number of factors underlying asset of measured variables of interest. This paper also presents the results of research on the consumers' perception of EB facilities among consumers of Maybank Hutu Perak. The research was carried out with the aim of measuring the perception of EB in using the bank facilities provided. With this purpose in mind, a questionnaire was developed and distributed to Maybank's consumers in Hutu Perak area. The data were gathered from the Maybank consumers' data base in Hulu Perak. The data were analyzed using Statistical Package for the Social Sciences (SPSS) and Microsoft Excel were presented using tables and figures. Suggestions on the necessary effort that need to be taken by Maybank Berhad in enhancing the perceptions and overall EB effectiveness are then proposed. It will helps the management of Maybank Berhad that how they can improve the EB services and what are the potential issues or services that should be introduced in society to facilitate the customers in a better way and to compete their rivals in banking industry.
format	Student Project
author	Yakup, Husni Ibrahim, Saiful Bahari Ismail, Mazlan
author_facet	Yakup, Husni Ibrahim, Saiful Bahari Ismail, Mazlan
author_sort	Yakup, Husni
title	Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail
title_short	Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail
title_full	Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail
title_fullStr	Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail
title_full_unstemmed	Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail
title_sort	consumers' perception of electronic banking service at hulu perak / husni yakup, saiful bahari ibrahim and mazlan ismail
publishDate	2012
url	https://ir.uitm.edu.my/id/eprint/69500/1/69500.pdf https://ir.uitm.edu.my/id/eprint/69500/
_version_	1761622296618860544
score	13.211869

Consumers' perception of electronic banking service at Hulu Perak / Husni Yakup, Saiful Bahari Ibrahim and Mazlan Ismail

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