The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad

The paper looks into attitude on hybrid car on UiTM Sabah students. A questionnaire was designed with a sample size of 150 within the area of UiTM Sabah campus. The objectives of research are to determine the student's attitude towards hybrid car in the mind of final students of degree level an...

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Main Author: Fauad, Farrah Nur Ezza
Format: Student Project
Language:English
Published: 2015
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/67750/1/67750.pdf
https://ir.uitm.edu.my/id/eprint/67750/
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spelling my.uitm.ir.677502022-10-11T08:19:03Z https://ir.uitm.edu.my/id/eprint/67750/ The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad Fauad, Farrah Nur Ezza Transportation (General works). Communication and traffic Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Transportation engineering The paper looks into attitude on hybrid car on UiTM Sabah students. A questionnaire was designed with a sample size of 150 within the area of UiTM Sabah campus. The objectives of research are to determine the student's attitude towards hybrid car in the mind of final students of degree level and above. The analysis was done keeping demographic like age, gender, education level, status, and own a car or not. The research shows some interesting facts which could have great importance to the consumer's environmental concern and brand image awareness which specifically for the UiTM Sabah students. Basically the respondent for this research is Bumiputra since it only held in the UiTM Sabah area. From the analysis result that been gained, it is only show for the Bumiputra's UiTM Sabah student attitude on hybrid car only. 2015 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/67750/1/67750.pdf The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad. (2015) [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Transportation (General works). Communication and traffic
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Transportation engineering
spellingShingle Transportation (General works). Communication and traffic
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Transportation engineering
Fauad, Farrah Nur Ezza
The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad
description The paper looks into attitude on hybrid car on UiTM Sabah students. A questionnaire was designed with a sample size of 150 within the area of UiTM Sabah campus. The objectives of research are to determine the student's attitude towards hybrid car in the mind of final students of degree level and above. The analysis was done keeping demographic like age, gender, education level, status, and own a car or not. The research shows some interesting facts which could have great importance to the consumer's environmental concern and brand image awareness which specifically for the UiTM Sabah students. Basically the respondent for this research is Bumiputra since it only held in the UiTM Sabah area. From the analysis result that been gained, it is only show for the Bumiputra's UiTM Sabah student attitude on hybrid car only.
format Student Project
author Fauad, Farrah Nur Ezza
author_facet Fauad, Farrah Nur Ezza
author_sort Fauad, Farrah Nur Ezza
title The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad
title_short The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad
title_full The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad
title_fullStr The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad
title_full_unstemmed The factor that determine the attitude on hybrid car of UiTM Sabah students / Farrah Nur Ezza Fauad
title_sort factor that determine the attitude on hybrid car of uitm sabah students / farrah nur ezza fauad
publishDate 2015
url https://ir.uitm.edu.my/id/eprint/67750/1/67750.pdf
https://ir.uitm.edu.my/id/eprint/67750/
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score 13.211869