The effectiveness of social media as marketing tools for entrepreneurs / Maydona Casey Julian

The purpose of this study is to investigate the effectiveness of social media as marketing tools for entrepreneurs. The data for this research was collected from 200 participants in Kota Kinabalu and Papar area through online and direct. The results indicate that the social media effectiveness is li...

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Bibliographic Details
Main Author: Casey Julian, Maydona
Format: Student Project
Language:English
Published: 2016
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/67744/1/67744.pdf
https://ir.uitm.edu.my/id/eprint/67744/
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